FourthWall Media

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FourthWall Media is a pioneer at the intersection of technology, media, and data. We use our proprietary software to collect and process hundreds of millions of second-by-second viewing events every day, adding to our 5 years of historic data from millions of homes and nearly 10 million set top boxes sourced from more than a dozen distribution partners.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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FOURTHWALL MEDIA AND COLLECTIVE PARTNER TO ENRICH DIGITAL ADVERTISING WITH TELEVISION VIEWING DATA

Collective | April 06, 2016

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Fourth Wall Media®, the largest independent source of cable set-top box viewing data, and Collective, the ad tech leader and programmatic pioneer, today announce their newest partnership to expand Collective’s use of television viewing data across their digital marketing product portfolio. Under the new agreement, Collective is licensing Fourth Wall’s census-level set-top box data and TVMatch™ product.“Combining FWM’s granular television data with the digital da...

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FOURTHWALL MEDIA LAUNCHES ADAPT TO CROSS-PLATFORM ONBOARD CAMPAIGNS

FourthWall Media | June 02, 2020

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Platform Combines Viewing and Advertising Data from Smart TVs and Set-Top Boxes Across All US Markets, and Now Includes Adapt™ to Onboard Linear, Addressable, and Digital Ad Campaigns. FourthWall Media®, a leader in television analytics, has intro...

Read More

FACEBOOK ENABLES DISINFORMATION WITH ADVERTISING POLICY

effinghamdailynews | January 13, 2020

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The tech giant recently announced it would not ban false political advertising, or disallow ad targeting that could fuel discrimination or racism and generally create even bigger divides in the American electorate. Facebook is shirking it social responsibility as a company with great power to influence the next election and American democracy. Google has agreed to prohibit ads making false claims and so called “deep-fake” videos that mislead through doctoring images or using a real i...

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MARYLAND LOOKS TO PIONEER TAXES ON DIGITAL ADVERTISING

borneobulletin | January 13, 2020

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Two powerful Maryland politicians want that ad chasing you around the Internet to pay the state for the privilege of collecting your data. Maryland’s current and former Senate presidents have proposed a novel way to pioneer taxes on targetted digital advertising, a plan they estimate could deliver more than USD100 million per year to help pay for a sweeping education overhaul. In what appears to be first-in-the-nation legislation, social media companies such as Facebook and Google would fa...

Read More
news image

FOURTHWALL MEDIA AND COLLECTIVE PARTNER TO ENRICH DIGITAL ADVERTISING WITH TELEVISION VIEWING DATA

Collective | April 06, 2016

Fourth Wall Media®, the largest independent source of cable set-top box viewing data, and Collective, the ad tech leader and programmatic pioneer, today announce their newest partnership to expand Collective’s use of television viewing data across their digital marketing product portfolio. Under the new agreement, Collective is licensing Fourth Wall’s census-level set-top box data and TVMatch™ product.“Combining FWM’s granular television data with the digital da...

Read More
news image

FOURTHWALL MEDIA LAUNCHES ADAPT TO CROSS-PLATFORM ONBOARD CAMPAIGNS

FourthWall Media | June 02, 2020

Platform Combines Viewing and Advertising Data from Smart TVs and Set-Top Boxes Across All US Markets, and Now Includes Adapt™ to Onboard Linear, Addressable, and Digital Ad Campaigns. FourthWall Media®, a leader in television analytics, has intro...

Read More
news image

FACEBOOK ENABLES DISINFORMATION WITH ADVERTISING POLICY

effinghamdailynews | January 13, 2020

The tech giant recently announced it would not ban false political advertising, or disallow ad targeting that could fuel discrimination or racism and generally create even bigger divides in the American electorate. Facebook is shirking it social responsibility as a company with great power to influence the next election and American democracy. Google has agreed to prohibit ads making false claims and so called “deep-fake” videos that mislead through doctoring images or using a real i...

Read More
news image

MARYLAND LOOKS TO PIONEER TAXES ON DIGITAL ADVERTISING

borneobulletin | January 13, 2020

Two powerful Maryland politicians want that ad chasing you around the Internet to pay the state for the privilege of collecting your data. Maryland’s current and former Senate presidents have proposed a novel way to pioneer taxes on targetted digital advertising, a plan they estimate could deliver more than USD100 million per year to help pay for a sweeping education overhaul. In what appears to be first-in-the-nation legislation, social media companies such as Facebook and Google would fa...

Read More