Germs Digital

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Germs is a marketing consultancy agency that provides creative marketing solutions with digital at the core. Grounded by the belief that creativity is a function of solving business and marketing problems, Germs has worked with clients from varying industries (e.g. finance, beauty, automotive, retail) and has produced work that won awards in not just creativity but also in marketing effectiveness.

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Advertiser Campaign Management

LIGHTSPEED ANNOUNCES DIRECT SELLING AND ADVERTISING ON TIKTOK VIA ECWID

Lightspeed | February 07, 2022

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Lightspeed Commerce Inc., the one-stop commerce platform for merchants around the world to simplify, scale, and create exceptional customer experiences, today announced that Lightspeed eCommerce merchants using the recently acquired Ecwid integration can sell to consumers directly through TikTok. Lightspeed acquired Ecwid in 2021 as part of a vision for a powerful single platform for headless, omnichannel commerce. Social commerce is a key element of that, and TikTok...

Read More

Advertiser Campaign Management

REDDIT LAUNCHES FIRST EVER NATIONAL TV CAMPAIGN ‘FIND YOUR PEOPLE’

Reddit | June 28, 2022

news image

In its first-ever U.S TV campaign, Reddit highlights the concept of finding and connecting with people with niche interests. The TV ad, directed by Pete Marquis, shows people sharing ideas that draw blank stares or unhelpful responses from those around them. A man muses over a shower thought to his partner, who simply walks away; a woman worries about her dying plant, so her roomie coldly suggests she “get a new one”; a cosplayer gets called a “role player” by his signifi...

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Advertiser Platforms

VERSIUM ANNOUNCES RECORD SUBSCRIPTION REVENUE GROWTH AS DEMAND FOR COOKIELESS ADVERTISING SOLUTIONS RISES

Versium | October 19, 2022

news image

Versium, a leading data technology company, today announced it has achieved record subscription revenue growth for its suite of marketing solutions built on its best-in-class identity resolution and insights engine. As marketers and advertisers rush to find cookieless solutions to reach their target audiences, Versium is uniquely positioned to accelerate growth across B2C and B2B marketing teams alike who are emphasizing first-party data. In Q3 2022, Versium achieved record total subscription re...

Read More

HOW IS CORONAVIRUS IMPACTING THE GLOBAL ADVERTISING INDUSTRY?

thedrum | March 16, 2020

news image

The global advertising industry is used to turmoil, butas COVID-19 spreads and world leaders escalate their response, what will be the economic impact? Will severe disruption lead to an advertising recession? As scenario planning remains at the top of everyone’s agenda, who better than the BBC and industry experts to unpack it all and look at what it means for brands and publishers. Moderated by television presenter and journalist, Andrea Catherwood, the panel will also include Geeta Guru ...

Read More
news image

Advertiser Campaign Management

LIGHTSPEED ANNOUNCES DIRECT SELLING AND ADVERTISING ON TIKTOK VIA ECWID

Lightspeed | February 07, 2022

Lightspeed Commerce Inc., the one-stop commerce platform for merchants around the world to simplify, scale, and create exceptional customer experiences, today announced that Lightspeed eCommerce merchants using the recently acquired Ecwid integration can sell to consumers directly through TikTok. Lightspeed acquired Ecwid in 2021 as part of a vision for a powerful single platform for headless, omnichannel commerce. Social commerce is a key element of that, and TikTok...

Read More
news image

Advertiser Campaign Management

REDDIT LAUNCHES FIRST EVER NATIONAL TV CAMPAIGN ‘FIND YOUR PEOPLE’

Reddit | June 28, 2022

In its first-ever U.S TV campaign, Reddit highlights the concept of finding and connecting with people with niche interests. The TV ad, directed by Pete Marquis, shows people sharing ideas that draw blank stares or unhelpful responses from those around them. A man muses over a shower thought to his partner, who simply walks away; a woman worries about her dying plant, so her roomie coldly suggests she “get a new one”; a cosplayer gets called a “role player” by his signifi...

Read More
news image

Advertiser Platforms

VERSIUM ANNOUNCES RECORD SUBSCRIPTION REVENUE GROWTH AS DEMAND FOR COOKIELESS ADVERTISING SOLUTIONS RISES

Versium | October 19, 2022

Versium, a leading data technology company, today announced it has achieved record subscription revenue growth for its suite of marketing solutions built on its best-in-class identity resolution and insights engine. As marketers and advertisers rush to find cookieless solutions to reach their target audiences, Versium is uniquely positioned to accelerate growth across B2C and B2B marketing teams alike who are emphasizing first-party data. In Q3 2022, Versium achieved record total subscription re...

Read More
news image

HOW IS CORONAVIRUS IMPACTING THE GLOBAL ADVERTISING INDUSTRY?

thedrum | March 16, 2020

The global advertising industry is used to turmoil, butas COVID-19 spreads and world leaders escalate their response, what will be the economic impact? Will severe disruption lead to an advertising recession? As scenario planning remains at the top of everyone’s agenda, who better than the BBC and industry experts to unpack it all and look at what it means for brands and publishers. Moderated by television presenter and journalist, Andrea Catherwood, the panel will also include Geeta Guru ...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us