Greteman Group

gretemangroup.com

Greteman Group has developed an international reputation as an aviation-specialty marketing agency based in Wichita, Kan. – the Air Capital. Leading aircraft manufacturers, flight support, aftermarket services, fractional ownership, insurance, in-flight Wi-Fi, regional airlines and airport analytics entrust their brands to Greteman Group.

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HOW IS CORONAVIRUS IMPACTING THE GLOBAL ADVERTISING INDUSTRY?

thedrum | March 16, 2020

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The global advertising industry is used to turmoil, butas COVID-19 spreads and world leaders escalate their response, what will be the economic impact? Will severe disruption lead to an advertising recession? As scenario planning remains at the top of everyone’s agenda, who better than the BBC and industry experts to unpack it all and look at what it means for brands and publishers. Moderated by television presenter and journalist, Andrea Catherwood, the panel will also include Geeta Guru ...

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MARK ZUCKERBERG: FACEBOOK WANTS TIGHTER REGULATION

Facebook | February 16, 2020

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Facebook boss Mark Zuckerberg has called for more regulation of harmful online content, saying it was not for companies like his to decide what counts as legitimate free speech. Citing China, Zuckerberg also warned excessive control risked stifling individual expression. He was speaking at the Munich Security Conference in Germany. Social media giants like Facebook are under increasing pressure to stop the spread of false information. Facebook in particular has been criticised for its pol...

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THE MEDIA SHOP TARGETS RETAIL MEDIA EXPANSION WITH BROADSIGN OOH AD PLATFORM

The Media Shop, Broadsign | October 12, 2022

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Broadsign, developer of the leading out-of-home (OOH) advertising platform, and Australian outdoor media company The Media Shop (TMS), today (October 11th, 2022) announced a partnership that will fuel the growth of TMS’ network of retail signage. TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a new collection of 500 screens spanning Coles Express petrol and convenience ...

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NCM, iSpot.tv | August 26, 2022

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National CineMedia, LLC (NCM), America’s largest cinema advertising network, and iSpot, the real-time TV measurement company, today announced a new partnership to enhance NCM’s analytics and measurement capabilities. Using iSpot’s currency grade ad catalog and verification of ad plays for all ads against 40 million Smart TVs in the U.S., NCM can now report on the incremental reach their advertising brings brand and studio customers in addition to linear television.
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news image

HOW IS CORONAVIRUS IMPACTING THE GLOBAL ADVERTISING INDUSTRY?

thedrum | March 16, 2020

The global advertising industry is used to turmoil, butas COVID-19 spreads and world leaders escalate their response, what will be the economic impact? Will severe disruption lead to an advertising recession? As scenario planning remains at the top of everyone’s agenda, who better than the BBC and industry experts to unpack it all and look at what it means for brands and publishers. Moderated by television presenter and journalist, Andrea Catherwood, the panel will also include Geeta Guru ...

Read More
news image

MARK ZUCKERBERG: FACEBOOK WANTS TIGHTER REGULATION

Facebook | February 16, 2020

Facebook boss Mark Zuckerberg has called for more regulation of harmful online content, saying it was not for companies like his to decide what counts as legitimate free speech. Citing China, Zuckerberg also warned excessive control risked stifling individual expression. He was speaking at the Munich Security Conference in Germany. Social media giants like Facebook are under increasing pressure to stop the spread of false information. Facebook in particular has been criticised for its pol...

Read More
news image

DISPLAY ADVERTISING

THE MEDIA SHOP TARGETS RETAIL MEDIA EXPANSION WITH BROADSIGN OOH AD PLATFORM

The Media Shop, Broadsign | October 12, 2022

Broadsign, developer of the leading out-of-home (OOH) advertising platform, and Australian outdoor media company The Media Shop (TMS), today (October 11th, 2022) announced a partnership that will fuel the growth of TMS’ network of retail signage. TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a new collection of 500 screens spanning Coles Express petrol and convenience ...

Read More
news image

DISPLAY ADVERTISING

NATIONAL CINEMEDIA INTEGRATES ISPOT TO MEASURE CINEMA ADVERTISING ALONGSIDE TV

NCM, iSpot.tv | August 26, 2022

National CineMedia, LLC (NCM), America’s largest cinema advertising network, and iSpot, the real-time TV measurement company, today announced a new partnership to enhance NCM’s analytics and measurement capabilities. Using iSpot’s currency grade ad catalog and verification of ad plays for all ads against 40 million Smart TVs in the U.S., NCM can now report on the incremental reach their advertising brings brand and studio customers in addition to linear television.
Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us