Hispanic Group

hispanicgroup.net

Hispanic Group is a full-service advertising agency based on Miami. Starting in 2002, we have been supplying the US Hispanic Markets with first-class advertising that is fresh and effective. We design strategies, plan objectives, and create solid connections between our clients and their consumers. We reach consumers in their own language and individually. And if we address them all, the message will be decoded equally by every listener, without regard to their culture.

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LOCAL MEDIA CONSORTIUM AND GOOGLE NEWS INITIATIVE RELEASE MAGID RESEARCH FINDINGS ON LOCAL MEDIA ADVERTISER PERCEPTION AND STRATEGIES

Local Media Consortium | July 17, 2020

news image

The Local Media Consortium and the Google News Initiative today announced the results of a survey examining advertiser perceptions of local media and what local media can do to strengthen their digital ad strategies. The study, conducted by leading business strategy and research company Magid and titled 2020 Advertiser Assessment of Local Media Digital Advertising, analyzed the views of national and local advertisers and ad agencies across the U.S., focusing on how local media can better address...

Read More

Social Media Advertising

VIAMEDIA INTRODUCES PARITY ADS PLATFORM FOR SIMULTANEOUS LINEAR AND CTV

Viamedia | May 20, 2022

news image

Viamedia, the leading fully-integrated independent cross-media local advertising company, announced the launch of its new Parity ADS Platform. It uses a transitional approach to amplify live streams for IP-delivered distribution by simultaneously inserting regionally targeted ads on linear streams to align with the local ads on traditional cable TV systems. "Our new Parity ADS Platform is one of the industry's first transitional approaches and introd...

Read More

ADVERTISING COMPANIES TOOK A DOWNTURN AS CORONAVIRUS BANGS ON AD SPEND

cnbc | April 16, 2020

news image

At a Glance: As the impact of the coronavirus pandemic hits businesses and their ad spends, advertising holding companies are preparing for a drop in demand and some are telling their employees to expect staff cuts and furloughs. Read More

Ad Networks

RETINA AI BRINGS CUSTOMER LIFETIME VALUE ANALYTICS TO GOOGLE ADS

Retina AI | February 03, 2022

news image

Retina AI, the leading predictive customer lifetime value (pCLV) intelligence company today announced an integration with Google Ads, allowing customers to track how effective their advertising campaigns are in acquiring customers with high lifetime value to brands. The new integration means that customers will now be able to measure their advertising campaigns effortlessly on both Facebook and Google. The new capabilities will be available to all existing customers and work direc...

Read More
news image

LOCAL MEDIA CONSORTIUM AND GOOGLE NEWS INITIATIVE RELEASE MAGID RESEARCH FINDINGS ON LOCAL MEDIA ADVERTISER PERCEPTION AND STRATEGIES

Local Media Consortium | July 17, 2020

The Local Media Consortium and the Google News Initiative today announced the results of a survey examining advertiser perceptions of local media and what local media can do to strengthen their digital ad strategies. The study, conducted by leading business strategy and research company Magid and titled 2020 Advertiser Assessment of Local Media Digital Advertising, analyzed the views of national and local advertisers and ad agencies across the U.S., focusing on how local media can better address...

Read More
news image

Social Media Advertising

VIAMEDIA INTRODUCES PARITY ADS PLATFORM FOR SIMULTANEOUS LINEAR AND CTV

Viamedia | May 20, 2022

Viamedia, the leading fully-integrated independent cross-media local advertising company, announced the launch of its new Parity ADS Platform. It uses a transitional approach to amplify live streams for IP-delivered distribution by simultaneously inserting regionally targeted ads on linear streams to align with the local ads on traditional cable TV systems. "Our new Parity ADS Platform is one of the industry's first transitional approaches and introd...

Read More
news image

ADVERTISING COMPANIES TOOK A DOWNTURN AS CORONAVIRUS BANGS ON AD SPEND

cnbc | April 16, 2020

At a Glance: As the impact of the coronavirus pandemic hits businesses and their ad spends, advertising holding companies are preparing for a drop in demand and some are telling their employees to expect staff cuts and furloughs. Read More

news image

Ad Networks

RETINA AI BRINGS CUSTOMER LIFETIME VALUE ANALYTICS TO GOOGLE ADS

Retina AI | February 03, 2022

Retina AI, the leading predictive customer lifetime value (pCLV) intelligence company today announced an integration with Google Ads, allowing customers to track how effective their advertising campaigns are in acquiring customers with high lifetime value to brands. The new integration means that customers will now be able to measure their advertising campaigns effortlessly on both Facebook and Google. The new capabilities will be available to all existing customers and work direc...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us