Ideasicle

ideasicle.com

Ideasicle is a company with one simple mission: to come up with unbridled, unbiased, revenue-generating marketing-ideas for our clients. We're a team of elite "idea people" with experience at tier-one creative agencies around the country, and have been unified virtually by Founder, Will Burns, for real world impact.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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PERMUTIVE DELIVERS RESPONSIBLE ADVERTISING

Permutive | June 20, 2022

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On June 15, Permutive launched the infrastructure for the responsible web- bringing together hundreds of publishers, brands, and adtech companies such as The Financial Times, Penske Media Corporation, RocketMill, Kimberley-Clark, and PubMatic to work together to use data responsibly to restore consumer trust. Consumers are increasingly opting out of sharing their information for advertising. As many as 40% of users are browsing in cookie-less environments. Permutive research shows...

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KUBIENT DISCOVERS LATEST FINDINGS OF FRAUDULENT ACTIVITY OCCURRING WITHIN THE PROGRAMMATIC ECOSYSTEM VIA AI

Kubient | October 15, 2020

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Kubient, Inc. (NasdaqCM: KBNT, KBNTW) ("Kubient" or the "Company"), the cloud advertising marketplace that enables advertisers and publishers to reach, monetize and connect their audiences efficiently and effectively, announced its latest findings of fraudulent activity occurring within the programmatic ecosystem. Via its patent pending Kubient Artificial Intelligence (KAI) ad fraud prevention, now available to the public, Kubient detected Wease.IM, a scheme that was duping b...

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GOOGLE TO PROHIBIT SPYWARE AND SURVEILLANCE TECHNOLOGY ADS

Google | July 15, 2020

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Starting August 11 of this year, Google Ads will be denying advertising for anything designed at “spyware and surveillance technology.” It’s technically an update to the Enabling Dishonest Behavior policy, and will apply to both search and shopping.What is the Enabling Dishonest Behavior Policy?Historically, the policy has focused on on dishonesty in many forms, but they mostly fall into things that mislead others, or those that let users get unauthorized access to ...

Read More

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GOPUFF GOES OFF-SITE; BECOMES FIRST RETAIL MEDIA NETWORK TO TAP INTO THE FULL CAPABILITIES OF CITRUSAD, POWERED BY EPSILON

Gopuff, CitrusAd, Epsilon | August 24, 2022

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Gopuff, the go-to platform for immediate delivery of consumers’ everyday needs, today announced the expansion of its retail media network for full shopper journey campaigns. Gopuff Ads, the first instant ad platform, is the first retail media network to roll out the highly anticipated off-site capabilities of CitrusAd, powered by Epsilon. The unified approach builds on Gopuff Ads’ initial integration with CitrusAd, enabling brands to reach not only Gopuff site visitors, but also the ...

Read More
news image

DISPLAY ADVERTISING

PERMUTIVE DELIVERS RESPONSIBLE ADVERTISING

Permutive | June 20, 2022

On June 15, Permutive launched the infrastructure for the responsible web- bringing together hundreds of publishers, brands, and adtech companies such as The Financial Times, Penske Media Corporation, RocketMill, Kimberley-Clark, and PubMatic to work together to use data responsibly to restore consumer trust. Consumers are increasingly opting out of sharing their information for advertising. As many as 40% of users are browsing in cookie-less environments. Permutive research shows...

Read More
news image

KUBIENT DISCOVERS LATEST FINDINGS OF FRAUDULENT ACTIVITY OCCURRING WITHIN THE PROGRAMMATIC ECOSYSTEM VIA AI

Kubient | October 15, 2020

Kubient, Inc. (NasdaqCM: KBNT, KBNTW) ("Kubient" or the "Company"), the cloud advertising marketplace that enables advertisers and publishers to reach, monetize and connect their audiences efficiently and effectively, announced its latest findings of fraudulent activity occurring within the programmatic ecosystem. Via its patent pending Kubient Artificial Intelligence (KAI) ad fraud prevention, now available to the public, Kubient detected Wease.IM, a scheme that was duping b...

Read More
news image

GOOGLE TO PROHIBIT SPYWARE AND SURVEILLANCE TECHNOLOGY ADS

Google | July 15, 2020

Starting August 11 of this year, Google Ads will be denying advertising for anything designed at “spyware and surveillance technology.” It’s technically an update to the Enabling Dishonest Behavior policy, and will apply to both search and shopping.What is the Enabling Dishonest Behavior Policy?Historically, the policy has focused on on dishonesty in many forms, but they mostly fall into things that mislead others, or those that let users get unauthorized access to ...

Read More
news image

DISPLAY ADVERTISING

GOPUFF GOES OFF-SITE; BECOMES FIRST RETAIL MEDIA NETWORK TO TAP INTO THE FULL CAPABILITIES OF CITRUSAD, POWERED BY EPSILON

Gopuff, CitrusAd, Epsilon | August 24, 2022

Gopuff, the go-to platform for immediate delivery of consumers’ everyday needs, today announced the expansion of its retail media network for full shopper journey campaigns. Gopuff Ads, the first instant ad platform, is the first retail media network to roll out the highly anticipated off-site capabilities of CitrusAd, powered by Epsilon. The unified approach builds on Gopuff Ads’ initial integration with CitrusAd, enabling brands to reach not only Gopuff site visitors, but also the ...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us