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IDG (International Data Group)
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
MGID, Oracle | September 16, 2021
MGID, the global pioneer in native advertising, has directly integrated Oracle Moat into its platform, to provide enhanced measurement, transparency and verification to its advertisers.
Oracle Moat Analytics will give MGID’s advertisers access to trusted third-party measurement for every aspect of their native and display campaign performance, including viewability and attention, reach, and frequency, as well as sales lift measurement. With the integration, advertisers will ...
clean.io, Kargo | March 17, 2021
clean.io, the quickly arising worldwide leader in malvertising anticipation for publishers and platforms, and Kargo, the leader in mobile advertising, today reported an association pointed toward saving publisher income while guaranteeing the mobile ads conveyed by means of the Kargo platform are liberated from malware.
Kargo's central goal is to help publishers drive more yield from their properties while making mobile ad experiences that serve their crowds and regard their b...
Facebook | May 18, 2020
Facebook announces the acquisition of Giphy, along with plans to integrate it with other services such as Instagram.
Facebook is acquiring Giphy, one of the most popular GIF-sharing sites on the web, in a deal that’s reportedly valued at $400 million....
Prosegur Security | December 15, 2021
Prosegur Security, a global leader in security technology, has launched EVO, the world's first EAS system with an integrated ad platform that can pay for itself through advertising revenue while also providing retailers with valuable data on in-store traffic. The EVO system features monitors that play retailer-approved ads at store entrances, managed remotely by Prosegur and its technology partner INEO.
"Silicon Valley and even major online retailers have created major re...
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