Inspiration Advertising

inspiration.co.za

We’re a small advertising and communications agency in Kenilworth Cape Town set up by an ex big-agency guy 15 years ago to offer a more direct and cost-effective service to clients. In short, we have the experience, 15 years in fact, to do the job, but not the overheads to match. So what you get is savvy, results-driven work at real good value.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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Ad Networks, Advertiser Platforms

NEW GO ADDRESSABLE AND ADVERTISER PERCEPTIONS RESEARCH FINDS 73% OF ADVERTISERS NOW USE ADDRESSABLE TV ADVERTISING

Business Wire | August 02, 2023

news image

Today, Go Addressable, an industry initiative to advance addressable advertising, and Advertiser Perceptions released new findings that capture the latest growth, adoption, usage and trajectory for this medium. One noteworthy finding from this latest round of research was the marked growth in the industry’s adoption and usage of this medium. Presently, 73% (or nearly three in four marketers) are using addressable TV, compared to 63% (or nearly two in three marketers) when ...

Read More

Advertiser Campaign Management

TIKTOK INTRODUCES TIKTOK PULSE AHEAD OF NEWFRONTS

TikTok | May 06, 2022

news image

TikTok, a short video platform, introduces TikTok Pulse for advertisers, offering premium positioning to the brands in the 'For you' section. TikTok has been a real help for brands to participate in and capitalize on gen Z trends. Advertisers get the opportunity to be creative on the platform and engage with much diverse audience. TikTok has announced TikTok Pulse ahead of its 2022 IAB NewFronts presentation. A new contextual advertising solution assures bus...

Read More

Ad Tech and Martech

ROBLOX SCALES BRAND INNOVATION AND IMMERSIVE ADVERTISING BUSINESS THROUGH NEW PARTNER PROGRAM

Business Wire | June 22, 2023

news image

Today during Cannes Lions, Roblox, a global immersive platform where millions of people connect and communicate daily, announced a new Roblox Partner Program designed to scale brand innovation and enable a self-serve, global advertising ecosystem on the platform. The Program’s community-forward approach is focused on engaging a broad network of platform advocates – from Roblox developer studios to early adopters among agencies, brands, and third-party sellers – in global ...

Read More

Ad Tech and Martech

IAB RELEASES NEW REPORT AS ADVERTISERS CONSIDER AI

Interactive Advertising Bureau | March 10, 2021

news image

As ad-tech organizations consider AI options in contrast to treats and other outsider trackers, the Interactive Advertising Bureau (IAB) is delivering new rules and best practices for the utilization of machine learning at each level of digital advertising production. The guide draws on encounters from different distributers, organizations, and ad-tech organizations to layout nine uses going from imaginative production and logical video to inward handle mechanization and data migr...

Read More
news image

Ad Networks, Advertiser Platforms

NEW GO ADDRESSABLE AND ADVERTISER PERCEPTIONS RESEARCH FINDS 73% OF ADVERTISERS NOW USE ADDRESSABLE TV ADVERTISING

Business Wire | August 02, 2023

Today, Go Addressable, an industry initiative to advance addressable advertising, and Advertiser Perceptions released new findings that capture the latest growth, adoption, usage and trajectory for this medium. One noteworthy finding from this latest round of research was the marked growth in the industry’s adoption and usage of this medium. Presently, 73% (or nearly three in four marketers) are using addressable TV, compared to 63% (or nearly two in three marketers) when ...

Read More
news image

Advertiser Campaign Management

TIKTOK INTRODUCES TIKTOK PULSE AHEAD OF NEWFRONTS

TikTok | May 06, 2022

TikTok, a short video platform, introduces TikTok Pulse for advertisers, offering premium positioning to the brands in the 'For you' section. TikTok has been a real help for brands to participate in and capitalize on gen Z trends. Advertisers get the opportunity to be creative on the platform and engage with much diverse audience. TikTok has announced TikTok Pulse ahead of its 2022 IAB NewFronts presentation. A new contextual advertising solution assures bus...

Read More
news image

Ad Tech and Martech

ROBLOX SCALES BRAND INNOVATION AND IMMERSIVE ADVERTISING BUSINESS THROUGH NEW PARTNER PROGRAM

Business Wire | June 22, 2023

Today during Cannes Lions, Roblox, a global immersive platform where millions of people connect and communicate daily, announced a new Roblox Partner Program designed to scale brand innovation and enable a self-serve, global advertising ecosystem on the platform. The Program’s community-forward approach is focused on engaging a broad network of platform advocates – from Roblox developer studios to early adopters among agencies, brands, and third-party sellers – in global ...

Read More
news image

Ad Tech and Martech

IAB RELEASES NEW REPORT AS ADVERTISERS CONSIDER AI

Interactive Advertising Bureau | March 10, 2021

As ad-tech organizations consider AI options in contrast to treats and other outsider trackers, the Interactive Advertising Bureau (IAB) is delivering new rules and best practices for the utilization of machine learning at each level of digital advertising production. The guide draws on encounters from different distributers, organizations, and ad-tech organizations to layout nine uses going from imaginative production and logical video to inward handle mechanization and data migr...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us