Invitation Digital (IDL)

invitationdigital.com

Invitation Digital is a digital marketing company providing innovative discount, incentive reward & loyalty solutions for consumers & businesses alike .

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SAINSBURY'S SPLASHES £51M ON ADVERTISING AFTER ASDA DEAL FAILURE

telegraph | March 10, 2020

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Sainsbury’s embarked on a £52m advertising blitz last year to lure more shoppers to its stores after a mega-deal with Asda collapsed. The supermarket splashed the cash on magazine, newspaper, radio and TV adverts, hiking its spending by 82.6pc from just £28.4m the year before according to data from research firm Nielsen. Last April the competition watchdog blocked a £7.3bn tie-up between the chain and Asda, saying such a marriage would push up prices for customers and red...

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TRU OPTIK LAUNCHES SELF-SERVICE DATA MARKETPLACE STREAMING MEDIA PLATFORMS AND CONCERNS REGARDING BRAND SAFETY ON SOCIAL MEDIA

Tru Optik | August 14, 2020

news image

In the second quarter of 2020, nearly forty percent of the brands and agencies using third-party data with the Tru Optik Data Marketplace for Connected TV (CTV) and smart speakers advertising campaigns, did so for the first time. With the massive growth in audience size, increased attention across streaming media platforms and concerns regarding brand safety on social media – advertisers demand and require scalable, actionable and privacy compliant targeting across connected media (OTT, st...

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NORMALCY IN THE AGE OF APPREHENSION

MediaVillage | April 17, 2020

news image

When the foreign pandemic first started to become a domestic reality, regular readers of this column will remember that we shifted our editorial focus away from business and enterprise to positive thoughts for persevering in unprecedented times. To that end, we've talked about the effortless things that each of us could do to improve our emotional reality and that of those around us. Behold the power of a simple smile or the choice to banish negativity in favor of the happiness and joy that ...

Read More

AD NETWORKS

EKC PR ANNOUNCES REPRESENTATION OF DIGITAL ADVERTISING COMPANY WOW MEDIA

EKC PR | February 01, 2021

news image

Beverly Hills public relations, marketing and branding firm EKC PR signs technologically advanced digital advertising organization WOW Media to its list of customers. WOW Media's enlightening digital bulletins are the first of its kind in the U.S., boasting splendidly brilliant and bright screens, controlled in excess of 500 times the pixels in a 4K TV. The displays present large number of weekly impressions and provide brands with new and exciting approaches to intensify thei...

Read More
news image

SAINSBURY'S SPLASHES £51M ON ADVERTISING AFTER ASDA DEAL FAILURE

telegraph | March 10, 2020

Sainsbury’s embarked on a £52m advertising blitz last year to lure more shoppers to its stores after a mega-deal with Asda collapsed. The supermarket splashed the cash on magazine, newspaper, radio and TV adverts, hiking its spending by 82.6pc from just £28.4m the year before according to data from research firm Nielsen. Last April the competition watchdog blocked a £7.3bn tie-up between the chain and Asda, saying such a marriage would push up prices for customers and red...

Read More
news image

TRU OPTIK LAUNCHES SELF-SERVICE DATA MARKETPLACE STREAMING MEDIA PLATFORMS AND CONCERNS REGARDING BRAND SAFETY ON SOCIAL MEDIA

Tru Optik | August 14, 2020

In the second quarter of 2020, nearly forty percent of the brands and agencies using third-party data with the Tru Optik Data Marketplace for Connected TV (CTV) and smart speakers advertising campaigns, did so for the first time. With the massive growth in audience size, increased attention across streaming media platforms and concerns regarding brand safety on social media – advertisers demand and require scalable, actionable and privacy compliant targeting across connected media (OTT, st...

Read More
news image

NORMALCY IN THE AGE OF APPREHENSION

MediaVillage | April 17, 2020

When the foreign pandemic first started to become a domestic reality, regular readers of this column will remember that we shifted our editorial focus away from business and enterprise to positive thoughts for persevering in unprecedented times. To that end, we've talked about the effortless things that each of us could do to improve our emotional reality and that of those around us. Behold the power of a simple smile or the choice to banish negativity in favor of the happiness and joy that ...

Read More
news image

AD NETWORKS

EKC PR ANNOUNCES REPRESENTATION OF DIGITAL ADVERTISING COMPANY WOW MEDIA

EKC PR | February 01, 2021

Beverly Hills public relations, marketing and branding firm EKC PR signs technologically advanced digital advertising organization WOW Media to its list of customers. WOW Media's enlightening digital bulletins are the first of its kind in the U.S., boasting splendidly brilliant and bright screens, controlled in excess of 500 times the pixels in a 4K TV. The displays present large number of weekly impressions and provide brands with new and exciting approaches to intensify thei...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us