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James Rammal Advertising LLC
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
wrbl | January 23, 2020
Netflix is holding its ground in the streaming wars, passing its first big test since Apple and Disney launched rival services. The company added 8.8 million worldwide subscribers during its fourth quarter, surpassing expectations at a time when it faces heated competition. Netflix had said it expected to add 7.6 million subscribers, and analysts thought the service would fare even better. The increase pales slightly next to the 8.9 million subscribers the service added in the fourth quarter of ...
VideoByte | November 09, 2021
VideoByte and VideoBridge, leading providers of digital advertising technology, today announced the merger of the two companies creating a global best-in-class Connected TV (CTV) advertising experience. The combined company will operate under the VideoByte brand effective today and merge full business operations through Q4 of this year.
Our organizations share a similar outlook as we look to further enhance the overall CTV experience. We are perfectly positioned to i...
AD TECH AND MARTECH
Adverty | January 13, 2021
Adverty AB (publ) has been allowed a second patent by the United States Patent and Trademark Office for its in-game advertisement visibility technology. The new specialized patent secures a strategy for deciding if an advert is viewed as noticeable in a three-dimensional gaming climate delivered on a screen – a vital usefulness of Adverty's industry-driving in-game advertising platform.
Adverty, the main in-game platform for sponsors, organizations and game engineers, to...
Rakuten Advertising | October 27, 2021
Rakuten Advertising has introduced Accelerate, a fully-managed, affiliate marketing program led by experienced analysts leveraging unique data insights, competitive intelligence, custom campaign modeling and publisher matchmaking to optimize performance marketing spend with unprecedented speed.
Unlike other affiliate programs, Accelerate assumes the financial risk of testing new publishers, meaning advertisers are guaranteed to only pay for performance. By tapping into the c...
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