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Business Wire | April 12, 2023
AdAdapted, an advertising technology solution that gets brands onto shopping lists and into carts, has added a new shopping application partner to its roster, SideChef, bolstering its reach over recipe-driven apps and with Walmart.com. Through the new partnership, AdAdapted continues to increase how CPGs advertise across third-party networks, shopping lists, recipes and more. The partnership also strengthens AdAdapted’s e-commerce capabilities and adds additional users to ...
Advertiser Platforms
Model B | August 17, 2021
Model B, an emerging technology company built to address systemic issues throughout the digital ad buying and analytics ecosystem, today announced the launch of Blueprint, the company's proprietary Omnichannel marketing technology. Blueprint is a single tool that integrates five disparate points across the ad planning, buying and analytics landscape, reducing the amount of tech licenses, money and effort necessary to drive better performance. Through this platform, Model B aim...
Ad Council | April 28, 2020
To thank those on the front lines of the COVID-19 pandemic, the Ad Council announced a new campaign designed to show gratitude for all essential workers, including doctors, delivery drivers, grocery store workers, and more. The Out There For Us initiative u...
broadcastingcable | April 07, 2020
At a Glance: Video Advertising Bureau has released a new report telling marketers on Advertising during Crisis. The report notes that time spent watching television is up 17% for all pe...
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