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T-Systems International | April 20, 2021

Concerns around online activities, such as cybersecurity, data privacy, and transparency, are affecting digital marketing. Blockchain technology will help in the stabilization of customer trust in the digital world. It will increase the credibility of online ads, brand honesty, cross-promotion with influencers, and reward customers for data sharing. Due to the monopoly or duopoly, platform companies such as Facebook pose threats to multiple industry leaders in digital marketing. F...

PROGRAMMATIC ADVERTISING

Admixer | September 02, 2021

One of the main aims of Admixer is to support projects and initiatives that educate the digital advertising community by delivering accessible high-end field expertise. During Adsider LIVE / Programmatic Spend fifteen experts from the leading industry companies, Admixer, PubMatic, Algorix, Adtarget, Awarion, and Unruly will explain how their clients managed to succeed in crisis and explain the upcoming changes in the advertising industry. Speakers and lecturers of w...

DECK 7 | February 04, 2020

Being one of the best lead-gen service providers in San Diego, California, DECK 7 is more data-focused than ever. The brand has optimized its strategic marketing approach by scaling ABM in a number of effective ways. By combining its time-tested ABM framework with a strong data-driven approach, DECK 7 is empowering numerous brands in maximizing growth and driving actionable results. DECK 7’s ABM prowess is defined by its skilled team members and their advanced approach to B2B market...

searchenginejournal | March 19, 2020

Google Ads is launching a feature that makes it easier for advertisers to appeal policy decisions and get ads approved.It’s not always bad actors that get their ads disapproved for policy decisions. As Google explains, it can also happen to advertisers with good intentions: This new feature allows advertisers to resubmit an ad immediately after fixing the policy issue.Advertisers can also appeal the decision without having to leave the Google Ads interface. Previously, advertisers had to g...