Looney Advertising and Branding

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The most important skill for solving any problem is creativity--the ability to generate a variety of unique, culturally relevant insights by combining a network of rational and emotional ideas. Our ability to nail your reason for being is the main reason why our integrated marketing campaigns connect so well with consumers across all media channels. Our hybrid approach is smarter, faster, and it works.

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VIBENOMICS AND IRI JOIN FORCES TO MEASURE THE DIRECT SALES IMPACT OF EXPOSURE TO AUDIO OUT-OF-HOME ADVERTISING

Vibenomics | December 15, 2020

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Vibenomics, an location-based Audio Out-of-Home™ (AOOH) advertising and experience organization, today declares its partnership with IRI®, a worldwide pioneer in imaginative arrangements and administrations for shopper, retail and media organizations. Together, Vibenomics and IRI unite to measure the direct sales effect of presentation to Audio OOH advertising while at the same time offering advertisers exclusive access to SKU-level granularity for both pre-crusade practicality and pos...

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FACEBOOK AND INSTAGRAM USERS NOW ABLE TO BLOCK POLITICAL ADS

Facebook | June 19, 2020

news image

Facebook has announced users can now block political ads, along with increasing transparency around ads, and a spend tracker for political advertisers. As the scrutiny around Facebook’s role in political information and advertising continues, they hav...

Read More

Ad Networks

ILLICIT CONTENT ON ONLINE PLATFORMS IS TO BE REGULATED BY RIGOROUS EU REGULATIONS

European Commission | April 26, 2022

news image

On Saturday 23rd March, European Union lawmakers developed an agreement on basic structure of the legislation aimed at reducing the negative impacts of the social media sites and other digital platform. This agreement was came to picture after the more than 16 hours of negotiations. This new legislation named Digital Services Act (DSA) led by European Commissioner Margrethe Vestager to gain some level of control in Alphabet unit Google, Meta, and different US tech giants. <...

Read More

Display Advertising

CMG ANNOUNCES STRATEGIC INITIATIVE WITH AMAZON ADVERTISING

Cox Media Group, Amazon | July 22, 2021

news image

CMG Local Solutions today announced a strategic partnership with Amazon Advertising, which will allow CMG Local Solutions advertisers to access local audiences via Amazon Advertising's digital services. CMG Local Solutions advertisers throughout the country may now programmatically acquire display and OTT ads via Amazon DSP and evaluate their campaign performance using Amazon Advertising's suite of full-funnel measurement solutions. These new offerings, when combined with CMG's premi...

Read More
news image

Advertiser Platforms

VIBENOMICS AND IRI JOIN FORCES TO MEASURE THE DIRECT SALES IMPACT OF EXPOSURE TO AUDIO OUT-OF-HOME ADVERTISING

Vibenomics | December 15, 2020

Vibenomics, an location-based Audio Out-of-Home™ (AOOH) advertising and experience organization, today declares its partnership with IRI®, a worldwide pioneer in imaginative arrangements and administrations for shopper, retail and media organizations. Together, Vibenomics and IRI unite to measure the direct sales effect of presentation to Audio OOH advertising while at the same time offering advertisers exclusive access to SKU-level granularity for both pre-crusade practicality and pos...

Read More
news image

FACEBOOK AND INSTAGRAM USERS NOW ABLE TO BLOCK POLITICAL ADS

Facebook | June 19, 2020

Facebook has announced users can now block political ads, along with increasing transparency around ads, and a spend tracker for political advertisers. As the scrutiny around Facebook’s role in political information and advertising continues, they hav...

Read More
news image

Ad Networks

ILLICIT CONTENT ON ONLINE PLATFORMS IS TO BE REGULATED BY RIGOROUS EU REGULATIONS

European Commission | April 26, 2022

On Saturday 23rd March, European Union lawmakers developed an agreement on basic structure of the legislation aimed at reducing the negative impacts of the social media sites and other digital platform. This agreement was came to picture after the more than 16 hours of negotiations. This new legislation named Digital Services Act (DSA) led by European Commissioner Margrethe Vestager to gain some level of control in Alphabet unit Google, Meta, and different US tech giants. <...

Read More
news image

Display Advertising

CMG ANNOUNCES STRATEGIC INITIATIVE WITH AMAZON ADVERTISING

Cox Media Group, Amazon | July 22, 2021

CMG Local Solutions today announced a strategic partnership with Amazon Advertising, which will allow CMG Local Solutions advertisers to access local audiences via Amazon Advertising's digital services. CMG Local Solutions advertisers throughout the country may now programmatically acquire display and OTT ads via Amazon DSP and evaluate their campaign performance using Amazon Advertising's suite of full-funnel measurement solutions. These new offerings, when combined with CMG's premi...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us