Media Works, Ltd.

medialtd.com

Media Works is an integrated marketing agency with specialized capabilities in media research, planning and buying. Clients coast to coast count on us to make their messages work harder and smarter across all media: broadcast, digital, social, cable, direct response and any other channel that will deliver the right message to the right consumer at the right time. We’ve become one of the Mid-Atlantic region’s largest and most respected media marketing agencies because we believe that every dollar spent should produce results. Founded in 1989 and headquartered in Baltimore, MD, Media Works also has offices in Charlotte, NC and Phoenix, AZ.

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us

Events

Related News

ADVERTISER PLATFORMS

VIBENOMICS AND IRI JOIN FORCES TO MEASURE THE DIRECT SALES IMPACT OF EXPOSURE TO AUDIO OUT-OF-HOME ADVERTISING

Vibenomics | December 15, 2020

news image

Vibenomics, an location-based Audio Out-of-Home™ (AOOH) advertising and experience organization, today declares its partnership with IRI®, a worldwide pioneer in imaginative arrangements and administrations for shopper, retail and media organizations. Together, Vibenomics and IRI unite to measure the direct sales effect of presentation to Audio OOH advertising while at the same time offering advertisers exclusive access to SKU-level granularity for both pre-crusade practicality and pos...

Read More

AD NETWORKS

IBM WATSON ADVERTISING ANNOUNCES NEW RESEARCH TO EXPLORE THE ROLE OF AI IN DETECTING AND MITIGATING BIAS IN ADVERTISING

IBM | June 24, 2021

news image

IBM Watson Advertising (NYSE: IBM) today announced a research initiative that will apply open-source AI technology, developed by IBM, to better understand how prevalent unwanted bias is in advertising, while simultaneously laying the foundation for potential mitigation. This work aligns with IBM Watson Advertising's overarching mission to make AI the catalyst for improving solutions, services and trust in the advertising ecosystem, and builds upon IBM's leadership in transforming busines...

Read More

PROGRAMMATIC ADVERTISING

HUMAN ACQUIRES ANTI-MALVERTISING LEADER, CLEAN.IO, TO ENHANCE PROTECTION ACROSS THE MEDIA ECOSYSTEM

HUMAN Security, clean.io | November 04, 2022

news image

HUMAN Security, Inc. (formerly White Ops) — the global leader in safeguarding enterprises from digital attacks with modern defense — today announced the acquisition of clean.io, the industry leader in protection against malvertising and e-commerce fraud. By adding clean.io’s products to the Human Defense Platform, HUMAN is furthering its vision to safeguard the advertising ecosystem from a full range of fraud and abuse by disrupting the economics of cybercrime and ensuring the ...

Read More

MARKETRON PITCH INTRODUCES A ROBUST NEW SOCIAL MEDIA FEATURE FOR PITCH, ONE OF THE COMPANY’S DIGITAL ADVERTISING PLATFORM

Marketron | October 13, 2020

news image

Marketron, the leading provider of enterprise revenue management and digital software solutions, today introduced a robust new social media feature for Pitch, one of the company’s digital advertising platforms. Pitch offers a powerful set of tools and resources for broadcast sales teams to create, execute and manage digital campaigns that maximize their clients’ online advertising reach. Now, Pitch makes it easy and seamless to build proposals integrating Facebook, Instagram and Face...

Read More
news image

ADVERTISER PLATFORMS

VIBENOMICS AND IRI JOIN FORCES TO MEASURE THE DIRECT SALES IMPACT OF EXPOSURE TO AUDIO OUT-OF-HOME ADVERTISING

Vibenomics | December 15, 2020

Vibenomics, an location-based Audio Out-of-Home™ (AOOH) advertising and experience organization, today declares its partnership with IRI®, a worldwide pioneer in imaginative arrangements and administrations for shopper, retail and media organizations. Together, Vibenomics and IRI unite to measure the direct sales effect of presentation to Audio OOH advertising while at the same time offering advertisers exclusive access to SKU-level granularity for both pre-crusade practicality and pos...

Read More
news image

AD NETWORKS

IBM WATSON ADVERTISING ANNOUNCES NEW RESEARCH TO EXPLORE THE ROLE OF AI IN DETECTING AND MITIGATING BIAS IN ADVERTISING

IBM | June 24, 2021

IBM Watson Advertising (NYSE: IBM) today announced a research initiative that will apply open-source AI technology, developed by IBM, to better understand how prevalent unwanted bias is in advertising, while simultaneously laying the foundation for potential mitigation. This work aligns with IBM Watson Advertising's overarching mission to make AI the catalyst for improving solutions, services and trust in the advertising ecosystem, and builds upon IBM's leadership in transforming busines...

Read More
news image

PROGRAMMATIC ADVERTISING

HUMAN ACQUIRES ANTI-MALVERTISING LEADER, CLEAN.IO, TO ENHANCE PROTECTION ACROSS THE MEDIA ECOSYSTEM

HUMAN Security, clean.io | November 04, 2022

HUMAN Security, Inc. (formerly White Ops) — the global leader in safeguarding enterprises from digital attacks with modern defense — today announced the acquisition of clean.io, the industry leader in protection against malvertising and e-commerce fraud. By adding clean.io’s products to the Human Defense Platform, HUMAN is furthering its vision to safeguard the advertising ecosystem from a full range of fraud and abuse by disrupting the economics of cybercrime and ensuring the ...

Read More
news image

MARKETRON PITCH INTRODUCES A ROBUST NEW SOCIAL MEDIA FEATURE FOR PITCH, ONE OF THE COMPANY’S DIGITAL ADVERTISING PLATFORM

Marketron | October 13, 2020

Marketron, the leading provider of enterprise revenue management and digital software solutions, today introduced a robust new social media feature for Pitch, one of the company’s digital advertising platforms. Pitch offers a powerful set of tools and resources for broadcast sales teams to create, execute and manage digital campaigns that maximize their clients’ online advertising reach. Now, Pitch makes it easy and seamless to build proposals integrating Facebook, Instagram and Face...

Read More