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IAB: DESPITE RISING OBSTACLES, US DIGITAL AD SALES SOARED IN 2021

IAB, PwC | April 13, 2022

news image

In 2021 the US saw exponential growth in digital advertising. The Internet Advertising Revenue report by IAB (Interactive Advertising Bureau) and PwC reveals that digital advertising in the US increased by 35.4% year on year to $189.3 billion in 2021. This growth is significant considering that it is the highest level of growth for the sector since 2006. Compared to 2020's 12.2% growth, the 2021's revenue growth for the industry is nearly three times greater and more than two times the g...

Read More

AARKI WON "BEST AI PRODUCT IN MARKETING & ADTECH" AT THE COGX 2020 AWARDS

Aarki | July 03, 2020

news image

Aarki, a leading AI-enabled mobile marketing platform, is thrilled to announce that it was named winner in the category "Best AI Product in Marketing & Adtech" in the CogX 2020 awards, the world's leading festival of AI and emerging technology."It is exciting and rewarding for us to receive this accolade, our second AI award this year," said Levon Budagyan, Aarki's chief technology officer and co-founder. "This would not be possible without the continuo...

Read More

ADVERTISER CAMPAIGN MANAGEMENT

WALMART TAKES ANOTHER PAGE FROM AMAZON, REPORTS 95% INCREASE IN U.S. ADVERTISING SALES

Walmart | August 19, 2021

news image

Walmart reported a 95% increase in its U.S. advertising sales in the second quarter, and said its number of active advertisers rose more than 175%, as more companies and brands paid to advertise their products to its customers, online and in stores. The advertising boom was just one of the factors that gave Walmart’s earnings call a familiar ring to anyone who’s tuned into Amazon’s business. “The phrase ‘serving customers’ has tra...

Read More

AD NETWORKS

VIDY EXPANDS DECENTRALIZED VIDEO AD NETWORK LAUNCHES CRYPTO ASSETS, CALLED VIDYCOIN

Vidy | December 29, 2020

news image

Vidy, the world's first blockchain-powered decentralized video advertisement network, has launched its own crypto assets, called VidyCoin. Vidy's Founder and CEO, Patrick Colangelo said, "At Vidy, we put the power of your data and earning potential back on your hand. So, users can earn money while watching video and surfing the web, right at home." When users play a video ad, they will be rewarded with VidyCoin, which can be utilized for buying goo...

Read More
news image

AD NETWORKS

IAB: DESPITE RISING OBSTACLES, US DIGITAL AD SALES SOARED IN 2021

IAB, PwC | April 13, 2022

In 2021 the US saw exponential growth in digital advertising. The Internet Advertising Revenue report by IAB (Interactive Advertising Bureau) and PwC reveals that digital advertising in the US increased by 35.4% year on year to $189.3 billion in 2021. This growth is significant considering that it is the highest level of growth for the sector since 2006. Compared to 2020's 12.2% growth, the 2021's revenue growth for the industry is nearly three times greater and more than two times the g...

Read More
news image

AARKI WON "BEST AI PRODUCT IN MARKETING & ADTECH" AT THE COGX 2020 AWARDS

Aarki | July 03, 2020

Aarki, a leading AI-enabled mobile marketing platform, is thrilled to announce that it was named winner in the category "Best AI Product in Marketing & Adtech" in the CogX 2020 awards, the world's leading festival of AI and emerging technology."It is exciting and rewarding for us to receive this accolade, our second AI award this year," said Levon Budagyan, Aarki's chief technology officer and co-founder. "This would not be possible without the continuo...

Read More
news image

ADVERTISER CAMPAIGN MANAGEMENT

WALMART TAKES ANOTHER PAGE FROM AMAZON, REPORTS 95% INCREASE IN U.S. ADVERTISING SALES

Walmart | August 19, 2021

Walmart reported a 95% increase in its U.S. advertising sales in the second quarter, and said its number of active advertisers rose more than 175%, as more companies and brands paid to advertise their products to its customers, online and in stores. The advertising boom was just one of the factors that gave Walmart’s earnings call a familiar ring to anyone who’s tuned into Amazon’s business. “The phrase ‘serving customers’ has tra...

Read More
news image

AD NETWORKS

VIDY EXPANDS DECENTRALIZED VIDEO AD NETWORK LAUNCHES CRYPTO ASSETS, CALLED VIDYCOIN

Vidy | December 29, 2020

Vidy, the world's first blockchain-powered decentralized video advertisement network, has launched its own crypto assets, called VidyCoin. Vidy's Founder and CEO, Patrick Colangelo said, "At Vidy, we put the power of your data and earning potential back on your hand. So, users can earn money while watching video and surfing the web, right at home." When users play a video ad, they will be rewarded with VidyCoin, which can be utilized for buying goo...

Read More