Milestone B2B

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Milestone is a young, dynamic and growing consulting agency in result-driven B2B-marketing. We do not only develop plans for large successful organizations, but also helps to actually fully implement them – thoughts and actions are always achieved in a very close cooperation with our clients.

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GOOGLE EXILES 600 APPS FROM PLAY STORE FOR 'DISRUPTIVE ADVERTISING' AMID PUSH TO CLEAN UP ANDROID SOUK'S IMAGE

Google | February 21, 2020

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On Thursday Google confirmed it has removed nearly 600 Android apps from the Google Play Store and banned them from its ad services for violating its policies on disruptive advertising and interstitials. "We define disruptive ads as ads that are displayed to users in unexpected ways, including impairing or interfering with the usability of device functions," said Per Bjorke, senior product manager for ad traffic quality in a blog post. "While they can occur in-app, one form of dis...

Read More

Social Media Advertising

ENTRAVISION ANNOUNCES PROMOTION OF KARINA CERDA TO EXECUTIVE VICE PRESIDENT OF GLOBAL MARKETING

Entravision | August 03, 2022

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Entravision (NYSE: EVC), a leading global advertising solutions, media and technology company, today announced the promotion of Karina Cerda to Executive Vice President of Global Marketing. In this newly created position, Ms. Cerda will spearhead a company-wide effort to bring Entravision’s collective global marketing strategies together under a single unified umbrella. “We are very excited to announce Karina’s appointment to this important, new rol...

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Display Advertising

HIVESTACK AND QUOTIENT PARTNER TO CONNECT AND ENABLE GLOBAL PROGRAMMATIC DIGITAL OUT OF HOME (DOOH) CAMPAIGNS

Hivestack, Quotient | November 23, 2022

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Hivestack, a world leading, independent, programmatic digital out of home (DOOH) ad tech company, today announced a strategic partnership with Quotient, a digital promotions and media technology company that powers out of home (OOH) sales, planning, measurement and programmatic buying with its location-based Demand Side Platform (DSP). The partnership will see Quotient and Hivestack connect their leading technologies to enable premium, programmatic DOOH cross-channel media campaigns on a global ...

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GOOGLE ADS MAKES MULTIPLE CHANGES TO APP CAMPAIGNS FOR MORE CONVERSIONS

Google | August 06, 2020

news image

Google Ads is making several changes to app campaigns that are designed to simplify the creation process and and generate more conversions. App campaigns in Google Ads can now be optimized specifically for driving as many app installs within as short a timeframe as possible. An update coming later this year will simplify the campaign creation process with a new tool for optimizing images. Here’s more about each of these updates to app campaigns. Maximize Conversions Bidding in App Campaign...

Read More
news image

GOOGLE EXILES 600 APPS FROM PLAY STORE FOR 'DISRUPTIVE ADVERTISING' AMID PUSH TO CLEAN UP ANDROID SOUK'S IMAGE

Google | February 21, 2020

On Thursday Google confirmed it has removed nearly 600 Android apps from the Google Play Store and banned them from its ad services for violating its policies on disruptive advertising and interstitials. "We define disruptive ads as ads that are displayed to users in unexpected ways, including impairing or interfering with the usability of device functions," said Per Bjorke, senior product manager for ad traffic quality in a blog post. "While they can occur in-app, one form of dis...

Read More
news image

Social Media Advertising

ENTRAVISION ANNOUNCES PROMOTION OF KARINA CERDA TO EXECUTIVE VICE PRESIDENT OF GLOBAL MARKETING

Entravision | August 03, 2022

Entravision (NYSE: EVC), a leading global advertising solutions, media and technology company, today announced the promotion of Karina Cerda to Executive Vice President of Global Marketing. In this newly created position, Ms. Cerda will spearhead a company-wide effort to bring Entravision’s collective global marketing strategies together under a single unified umbrella. “We are very excited to announce Karina’s appointment to this important, new rol...

Read More
news image

Display Advertising

HIVESTACK AND QUOTIENT PARTNER TO CONNECT AND ENABLE GLOBAL PROGRAMMATIC DIGITAL OUT OF HOME (DOOH) CAMPAIGNS

Hivestack, Quotient | November 23, 2022

Hivestack, a world leading, independent, programmatic digital out of home (DOOH) ad tech company, today announced a strategic partnership with Quotient, a digital promotions and media technology company that powers out of home (OOH) sales, planning, measurement and programmatic buying with its location-based Demand Side Platform (DSP). The partnership will see Quotient and Hivestack connect their leading technologies to enable premium, programmatic DOOH cross-channel media campaigns on a global ...

Read More
news image

GOOGLE ADS MAKES MULTIPLE CHANGES TO APP CAMPAIGNS FOR MORE CONVERSIONS

Google | August 06, 2020

Google Ads is making several changes to app campaigns that are designed to simplify the creation process and and generate more conversions. App campaigns in Google Ads can now be optimized specifically for driving as many app installs within as short a timeframe as possible. An update coming later this year will simplify the campaign creation process with a new tool for optimizing images. Here’s more about each of these updates to app campaigns. Maximize Conversions Bidding in App Campaign...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us