MOI Global

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When today’s always-on world means your buyers can research, reject, or shortlist your brand without even talking to you, we’ll get you into the conversation. MOI is a global B2B creative agency connecting you with a new breed of buyer. Re-engineering your marketing eco-system to target the places they hang out and the people they listen to.

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CAN REVENUE-HUNGRY RETAILERS RISE TO MEET DIGITAL ADVERTISING'S OPPORTUNITY?

marketingdive | January 15, 2020

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Digital advertising crossed a considerable threshold last year, surpassing traditional media spending in the U.S. for the first time, according to eMarketer estimates. A question for retailers now is whether they can capitalize on that opportunity by building their own media networks that compete with digital heavyweights like Google, Facebook and especially Amazon. Retailers have been on the path to forging larger advertising businesses for some time now, said Joel Percy, global head of busines...

Read More

Ad Tech and Martech

PUBLICA BY IAS AND SAMSUNG ADS EXPAND CTV AD SERVING PARTNERSHIP

PR Newswire | September 21, 2023

news image

Publica, a leading Connected TV (CTV) ad server owned by Integral Ad Science (IAS), today formally announced their renewed global partnership with Samsung Ads, powered by proprietary ACR data, a leading provider of advanced TV advertising solutions to some of the world's biggest brands. This collaboration enables Samsung Ads to enhance its streamed content with a traditional TV-like viewi...

Read More

NETFLIX HOLDS ITS OWN IN THE STREAMING WARS FOR NOW

wrbl | January 23, 2020

news image

Netflix is holding its ground in the streaming wars, passing its first big test since Apple and Disney launched rival services. The company added 8.8 million worldwide subscribers during its fourth quarter, surpassing expectations at a time when it faces heated competition. Netflix had said it expected to add 7.6 million subscribers, and analysts thought the service would fare even better. The increase pales slightly next to the 8.9 million subscribers the service added in the fourth quarter of ...

Read More

MICROSOFT ADVERTISING INCORPORATES SHUTTERSTOCK TO HELP ADVERTISERS CREATE HIGH-PERFORMING CAMPAIGNS FASTER

Shutterstock, Inc | July 22, 2020

news image

Shutterstock, Inc. (NYSE: SSTK), a leading global technology company offering a creative platform for high-quality content, tools and services, today announced an API integration with Microsoft Advertising. The first application of the integration provides free access to millions of commercially licensed images to customers of the Microsoft Audience Network, their programmatic native advertising offering.Advertisers can search, preview, and apply any Shutterstock image in the Microsoft Adv...

Read More
news image

CAN REVENUE-HUNGRY RETAILERS RISE TO MEET DIGITAL ADVERTISING'S OPPORTUNITY?

marketingdive | January 15, 2020

Digital advertising crossed a considerable threshold last year, surpassing traditional media spending in the U.S. for the first time, according to eMarketer estimates. A question for retailers now is whether they can capitalize on that opportunity by building their own media networks that compete with digital heavyweights like Google, Facebook and especially Amazon. Retailers have been on the path to forging larger advertising businesses for some time now, said Joel Percy, global head of busines...

Read More
news image

Ad Tech and Martech

PUBLICA BY IAS AND SAMSUNG ADS EXPAND CTV AD SERVING PARTNERSHIP

PR Newswire | September 21, 2023

Publica, a leading Connected TV (CTV) ad server owned by Integral Ad Science (IAS), today formally announced their renewed global partnership with Samsung Ads, powered by proprietary ACR data, a leading provider of advanced TV advertising solutions to some of the world's biggest brands. This collaboration enables Samsung Ads to enhance its streamed content with a traditional TV-like viewi...

Read More
news image

NETFLIX HOLDS ITS OWN IN THE STREAMING WARS FOR NOW

wrbl | January 23, 2020

Netflix is holding its ground in the streaming wars, passing its first big test since Apple and Disney launched rival services. The company added 8.8 million worldwide subscribers during its fourth quarter, surpassing expectations at a time when it faces heated competition. Netflix had said it expected to add 7.6 million subscribers, and analysts thought the service would fare even better. The increase pales slightly next to the 8.9 million subscribers the service added in the fourth quarter of ...

Read More
news image

MICROSOFT ADVERTISING INCORPORATES SHUTTERSTOCK TO HELP ADVERTISERS CREATE HIGH-PERFORMING CAMPAIGNS FASTER

Shutterstock, Inc | July 22, 2020

Shutterstock, Inc. (NYSE: SSTK), a leading global technology company offering a creative platform for high-quality content, tools and services, today announced an API integration with Microsoft Advertising. The first application of the integration provides free access to millions of commercially licensed images to customers of the Microsoft Audience Network, their programmatic native advertising offering.Advertisers can search, preview, and apply any Shutterstock image in the Microsoft Adv...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us