Nanigans

Belkins
Nanigans advertising automation software empowers in-house marketing teams to grow the revenue impact of their digital advertising.More than $600M in annualized ad spend is managed through Nanigans software by commerce companies worldwide that rely on Nanigans as a strategic lever of customer growth and revenue generation for their companies. Offered as Software-as-a-Service, Nanigans features multichannel programmatic media buying, predictive revenue optimization, and real-time business intelligence across today’s most valuable digital channels.

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SPRINKLR ACQUIRES NANIGANS’ SOCIAL ADVERTISING BUSINESS

martechcube | December 05, 2019

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Sprinklr, the world’s first Unified Front Office for Modern Channels, today announced that it has acquired Nanigans’ social advertising business. Nanigans’ social advertising business is a perfect complement to what Sprinklr has been building for the past decade – one platform for customer experience management. With this transaction, Sprinklr is now the definitive powerhouse in performance and brand social advertising, managing more than $1.5 billion of annualized ad spe...

Read More

FACEBOOK ENABLES DISINFORMATION WITH ADVERTISING POLICY

effinghamdailynews | January 13, 2020

news image

The tech giant recently announced it would not ban false political advertising, or disallow ad targeting that could fuel discrimination or racism and generally create even bigger divides in the American electorate. Facebook is shirking it social responsibility as a company with great power to influence the next election and American democracy. Google has agreed to prohibit ads making false claims and so called “deep-fake” videos that mislead through doctoring images or using a real i...

Read More

MARYLAND LOOKS TO PIONEER TAXES ON DIGITAL ADVERTISING

borneobulletin | January 13, 2020

news image

Two powerful Maryland politicians want that ad chasing you around the Internet to pay the state for the privilege of collecting your data. Maryland’s current and former Senate presidents have proposed a novel way to pioneer taxes on targetted digital advertising, a plan they estimate could deliver more than USD100 million per year to help pay for a sweeping education overhaul. In what appears to be first-in-the-nation legislation, social media companies such as Facebook and Google would fa...

Read More

COLLEGE ADMISSIONS OFFICERS ARE PAYING MORE ATTENTION TO APPLICANTS’ SOCIAL PROFILES

Adweek | January 13, 2020

news image

The trend of college admissions officers visiting the social media profiles of applicants is back on the upswing, according to the latest survey from Kaplan Test Prep. The educational and career-services provider polled nearly 300 college admissions officers and found that 36% of them turn to applicants' profiles on social platforms including Facebook, Instagram, Twitter. Read More

news image

SPRINKLR ACQUIRES NANIGANS’ SOCIAL ADVERTISING BUSINESS

martechcube | December 05, 2019

Sprinklr, the world’s first Unified Front Office for Modern Channels, today announced that it has acquired Nanigans’ social advertising business. Nanigans’ social advertising business is a perfect complement to what Sprinklr has been building for the past decade – one platform for customer experience management. With this transaction, Sprinklr is now the definitive powerhouse in performance and brand social advertising, managing more than $1.5 billion of annualized ad spe...

Read More
news image

FACEBOOK ENABLES DISINFORMATION WITH ADVERTISING POLICY

effinghamdailynews | January 13, 2020

The tech giant recently announced it would not ban false political advertising, or disallow ad targeting that could fuel discrimination or racism and generally create even bigger divides in the American electorate. Facebook is shirking it social responsibility as a company with great power to influence the next election and American democracy. Google has agreed to prohibit ads making false claims and so called “deep-fake” videos that mislead through doctoring images or using a real i...

Read More
news image

MARYLAND LOOKS TO PIONEER TAXES ON DIGITAL ADVERTISING

borneobulletin | January 13, 2020

Two powerful Maryland politicians want that ad chasing you around the Internet to pay the state for the privilege of collecting your data. Maryland’s current and former Senate presidents have proposed a novel way to pioneer taxes on targetted digital advertising, a plan they estimate could deliver more than USD100 million per year to help pay for a sweeping education overhaul. In what appears to be first-in-the-nation legislation, social media companies such as Facebook and Google would fa...

Read More
news image

COLLEGE ADMISSIONS OFFICERS ARE PAYING MORE ATTENTION TO APPLICANTS’ SOCIAL PROFILES

Adweek | January 13, 2020

The trend of college admissions officers visiting the social media profiles of applicants is back on the upswing, according to the latest survey from Kaplan Test Prep. The educational and career-services provider polled nearly 300 college admissions officers and found that 36% of them turn to applicants' profiles on social platforms including Facebook, Instagram, Twitter. Read More