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AMOBEE AND SMARTCLIP ANNOUNCE TECHALLIANCE, EUROPE’S FIRST BROADCASTER-CENTRIC, CROSS-SCREEN ADVERTISING PLATFORM

Amobee | October 21, 2021

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Amobee, a wholly owned subsidiary of Singtel and global leader in advertising technology, and smartclip, RTL Group’s leading European provider for ad-tech solutions, together announced their agreement to form TechAlliance, the European industry’s first end-to-end, broadcaster-centric, cross-screen advertising platform. This platform will provide advertisers with exclusive programmatic access to the linear ad break, including digital ads on linear TV inventories, as well as General Da...

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Ad Networks

DAVIS ELEN ADVERTISING HONORED WITH EIGHT TELLY AWARDS

Davis Elen Advertising, The Telly Awards | June 08, 2022

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One of the largest independently owned advertising agencies on the West Coast, Davis Elen Advertising, was honored with eight wins at the Telly Awards. The Telly Awards celebrate excellence in video and television across all screens. “We are truly humbled, and we thank the Tellys for this gracious recognition. Moreover, we celebrate our many Davis Elen team members for contributing to this achievement, as it takes a small village to deliver such quality of work...

Read More

Ad Networks

NEW YORK LIFE’S OUR PRODUCT ADVERTISING CREATIVE SPOTLIGHTS CARING RELATIONSHIPS BETWEEN COMPANY’S AGENTS AND CLIENTS

NEW YORK LIFE | February 16, 2022

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New York Life, America’s largest1 mutual life insurer, today debuted Our Product, the latest advertising creative of the company’s “Love Takes Action” campaign. “Love Takes Action” reminds Americans that they have the power to act on their love to build better futures and protect loved ones. The first creative of the campaign, Agápē, launched in January 2020 in coordination with pro football’s championship game. Our Product highligh...

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GOOGLE EXILES 600 APPS FROM PLAY STORE FOR 'DISRUPTIVE ADVERTISING' AMID PUSH TO CLEAN UP ANDROID SOUK'S IMAGE

Google | February 21, 2020

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On Thursday Google confirmed it has removed nearly 600 Android apps from the Google Play Store and banned them from its ad services for violating its policies on disruptive advertising and interstitials. "We define disruptive ads as ads that are displayed to users in unexpected ways, including impairing or interfering with the usability of device functions," said Per Bjorke, senior product manager for ad traffic quality in a blog post. "While they can occur in-app, one form of dis...

Read More
news image

Ad Networks

AMOBEE AND SMARTCLIP ANNOUNCE TECHALLIANCE, EUROPE’S FIRST BROADCASTER-CENTRIC, CROSS-SCREEN ADVERTISING PLATFORM

Amobee | October 21, 2021

Amobee, a wholly owned subsidiary of Singtel and global leader in advertising technology, and smartclip, RTL Group’s leading European provider for ad-tech solutions, together announced their agreement to form TechAlliance, the European industry’s first end-to-end, broadcaster-centric, cross-screen advertising platform. This platform will provide advertisers with exclusive programmatic access to the linear ad break, including digital ads on linear TV inventories, as well as General Da...

Read More
news image

Ad Networks

DAVIS ELEN ADVERTISING HONORED WITH EIGHT TELLY AWARDS

Davis Elen Advertising, The Telly Awards | June 08, 2022

One of the largest independently owned advertising agencies on the West Coast, Davis Elen Advertising, was honored with eight wins at the Telly Awards. The Telly Awards celebrate excellence in video and television across all screens. “We are truly humbled, and we thank the Tellys for this gracious recognition. Moreover, we celebrate our many Davis Elen team members for contributing to this achievement, as it takes a small village to deliver such quality of work...

Read More
news image

Ad Networks

NEW YORK LIFE’S OUR PRODUCT ADVERTISING CREATIVE SPOTLIGHTS CARING RELATIONSHIPS BETWEEN COMPANY’S AGENTS AND CLIENTS

NEW YORK LIFE | February 16, 2022

New York Life, America’s largest1 mutual life insurer, today debuted Our Product, the latest advertising creative of the company’s “Love Takes Action” campaign. “Love Takes Action” reminds Americans that they have the power to act on their love to build better futures and protect loved ones. The first creative of the campaign, Agápē, launched in January 2020 in coordination with pro football’s championship game. Our Product highligh...

Read More
news image

GOOGLE EXILES 600 APPS FROM PLAY STORE FOR 'DISRUPTIVE ADVERTISING' AMID PUSH TO CLEAN UP ANDROID SOUK'S IMAGE

Google | February 21, 2020

On Thursday Google confirmed it has removed nearly 600 Android apps from the Google Play Store and banned them from its ad services for violating its policies on disruptive advertising and interstitials. "We define disruptive ads as ads that are displayed to users in unexpected ways, including impairing or interfering with the usability of device functions," said Per Bjorke, senior product manager for ad traffic quality in a blog post. "While they can occur in-app, one form of dis...

Read More