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Google | June 09, 2020
Experts weigh in with experiences and tips as Google announces worldwide roll-out of their Discovery Ads offering.
In the quest to grab its share of top of funnel ad dollars, Google Ads introduced Discovery ads in 2019 and recently made them available world...
ADVERTISER CAMPAIGN MANAGEMENT
DMS | August 12, 2022
Seekr, an internet technology and content evaluation company, and Digital Media Solutions, Inc. (NYSE: DMS), a leading provider of digital performance advertising solutions, today announced a multi-year agreement to support Seekr's media strategy, revenue and advertising operations across its global search advertising platform and vertical content sponsorships. The alliance will accelerate the build-out and monetization of new Seekr verticals in concert with expanding its global audience and...
Hivestack | November 03, 2022
Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company today announced the successful delivery of the first programmatic DOOH campaign for Uber Taxi in Hong Kong through their agency Mediacom Hong Kong, via a Private Marketplace (PMP) deal through the Hivestack DSP.
Uber Taxi “Go your way, Live your way” campaign ran from July to September 2022 on multiple channels including bus shelters and large format digital billbo...
Ad-Lib.io | December 06, 2021
-Deliveroo, a leading online food delivery company in Europe and Asia, and Ad-Lib.io, the next-generation Creative Management Platform (CMP) for leading enterprise brands seeking to ensure advertising relevance at scale, announced today a continued partnership to support Deliveroo’s fast-growing reach with hyperlocal advertising execution that can be delivered at scale. By leveraging real-time data specific to the restaurants and demographics of each delivery zone, in combination with Ad-L...
AD TECH AND MARTECH
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