Now Media Group

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Now Media Group is a leader in web marketing strategies. Our designers, writers and producers work together to construct creative, customized marketing campaigns that help our clients establish a strong Internet presence. By developing a suite of cutting-edge products and services for effective Internet marketing, we have given our clients a comprehensive range of options for attracting consumer traffic and increasing their revenue.

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Advertiser Platforms

HOLIDAY AD FRAUD ON THE RISE: CTV ADVERTISING THREATENED AS FRAUD ON UNPROTECTED PROGRAMMATIC CTV INVENTORY REACHES ALMOST 20%

DoubleVerify | January 03, 2022

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DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today released new data on the prevalence of advertising fraud in online video and streaming amid the 2021 holiday season, undermining media quality and campaign effectiveness. DV analyzes over two billion ad impressions per day, identifying comprehensive fraud and sophisticated invalid traffic (SIVT) from hijacked devices to bot-based fraud and injected ads. ...

Read More

Advertiser Platforms

MADHIVE, A LEADING CTV ADVERTISING SOFTWARE PLATFORM, ANNOUNCES A $300 MILLION INVESTMENT FROM GOLDMAN SACHS ASSET MANAGEMENT

Business Wire | June 14, 2023

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Madhive, a leading advertising software platform engineered for modern TV advertising, announced today that it has signed a definitive agreement with the Private Equity business within Goldman Sachs Asset Management (“Goldman Sachs”) for a $300 million investment in the company. Goldman Sachs’ significant equity investment comes as Madhive’s connected TV (“CTV”) advertising software platform is leading the TV industry’s expansion from li...

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LINKEDIN INTRODUCES CONVERSATION ADS: A NEW MESSAGE-BASED AD FORMAT

searchenginejournal | March 19, 2020

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LinkedIn is launching a new type of message-based ad that uses conversation to deliver a customized experience for each user. LinkedIn’s new Conversation Ads build off of its current Message Ads and are designed to be more personal and engaging. Businesses can utilize Conversation Ads to build campaigns with multiple conversion paths leading to a variety of calls-to-action. Content served through Conversation Ads can be personalized according to where the prospect is in the conversion funn...

Read More

Mobile Advertising

CONNEXA’S PARTNERSHIP WITH ADVENTURE MEDIA DELIVERS UNPRECEDENTED RETURN ON DIGITAL ADVERTISING SPEND

GlobeNewswire | December 14, 2023

news image

Connexa Sports Technologies Inc. (Nasdaq:CNXA) today advised that its long-term partnership with the AdVenture Media Group continues to deliver unprecedented digital advertising results. Measured through its Return on Advertising Spend (ROAS), Connexa’s operating company, Slinger Bag, generated close to $2 million in revenue with an average ROAS of 18.9X during the 3 months to the end of November 2023. This included a an incredible 35X ROAS during Black Friday week alone. ...

Read More
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Advertiser Platforms

HOLIDAY AD FRAUD ON THE RISE: CTV ADVERTISING THREATENED AS FRAUD ON UNPROTECTED PROGRAMMATIC CTV INVENTORY REACHES ALMOST 20%

DoubleVerify | January 03, 2022

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today released new data on the prevalence of advertising fraud in online video and streaming amid the 2021 holiday season, undermining media quality and campaign effectiveness. DV analyzes over two billion ad impressions per day, identifying comprehensive fraud and sophisticated invalid traffic (SIVT) from hijacked devices to bot-based fraud and injected ads. ...

Read More
news image

Advertiser Platforms

MADHIVE, A LEADING CTV ADVERTISING SOFTWARE PLATFORM, ANNOUNCES A $300 MILLION INVESTMENT FROM GOLDMAN SACHS ASSET MANAGEMENT

Business Wire | June 14, 2023

Madhive, a leading advertising software platform engineered for modern TV advertising, announced today that it has signed a definitive agreement with the Private Equity business within Goldman Sachs Asset Management (“Goldman Sachs”) for a $300 million investment in the company. Goldman Sachs’ significant equity investment comes as Madhive’s connected TV (“CTV”) advertising software platform is leading the TV industry’s expansion from li...

Read More
news image

LINKEDIN INTRODUCES CONVERSATION ADS: A NEW MESSAGE-BASED AD FORMAT

searchenginejournal | March 19, 2020

LinkedIn is launching a new type of message-based ad that uses conversation to deliver a customized experience for each user. LinkedIn’s new Conversation Ads build off of its current Message Ads and are designed to be more personal and engaging. Businesses can utilize Conversation Ads to build campaigns with multiple conversion paths leading to a variety of calls-to-action. Content served through Conversation Ads can be personalized according to where the prospect is in the conversion funn...

Read More
news image

Mobile Advertising

CONNEXA’S PARTNERSHIP WITH ADVENTURE MEDIA DELIVERS UNPRECEDENTED RETURN ON DIGITAL ADVERTISING SPEND

GlobeNewswire | December 14, 2023

Connexa Sports Technologies Inc. (Nasdaq:CNXA) today advised that its long-term partnership with the AdVenture Media Group continues to deliver unprecedented digital advertising results. Measured through its Return on Advertising Spend (ROAS), Connexa’s operating company, Slinger Bag, generated close to $2 million in revenue with an average ROAS of 18.9X during the 3 months to the end of November 2023. This included a an incredible 35X ROAS during Black Friday week alone. ...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us