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PEARL MEDIA AND SEAPORT CAPITAL ACQUIRE LURE

Pearl Media, Seaport Capital, Lure | May 02, 2022

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Montclair-based Pearl Media partnered with Seaport Capital and acquired New York-based Lure Outdoor. With this acquisition, Lure outdoor has earned the reputation of a premier street-level Out of Home Media company in the US. Seaport Capital indulges in lower-middle markets and primarily invests in communication infrastructure and services, business and information services and media companies. LURE Outdoor's out-of-home (OOH) portfolio includes over 120 high-profile street-le...

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LOCAL MEDIA CONSORTIUM AND GOOGLE NEWS INITIATIVE RELEASE MAGID RESEARCH FINDINGS ON LOCAL MEDIA ADVERTISER PERCEPTION AND STRATEGIES

Local Media Consortium | July 17, 2020

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The Local Media Consortium and the Google News Initiative today announced the results of a survey examining advertiser perceptions of local media and what local media can do to strengthen their digital ad strategies. The study, conducted by leading business strategy and research company Magid and titled 2020 Advertiser Assessment of Local Media Digital Advertising, analyzed the views of national and local advertisers and ad agencies across the U.S., focusing on how local media can better address...

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SYSTEM1 WINS MICROSOFT ADVERTISING’S SUPPLY PARTNER OF THE YEAR AWARD FOR SECOND CONSECUTIVE YEAR

Business Wire | March 24, 2023

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System1, Inc. (NYSE: SST), an omnichannel customer acquisition marketing platform, announced today that it has been named Microsoft Advertising’s 2023 Supply Partner of the Year Americas for the second year in a row. The highly coveted award is given to the supply partner who has shown excellence in partnership with Microsoft Advertising across the board. System1 has a longstanding relationship with Microsoft spanning over 8 years, and in 2022 worked closely with the Microso...

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GOOGLE CUTTING WEB COOKIES, ENDING LUCRATIVE TRACKING TOOL FOR ADVERTISERS

firstpost | January 15, 2020

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Alphabet Inc's Google within two years plans to block a common way businesses track online surfers in its Chrome browser, endorsing costly changes to how the Web operates as it tries to satisfy increased privacy demands from users. Google's plan is to restrict advertising software companies and other organizations from connecting their browser cookies to websites they do not operate, the company said in a blog post on Tuesday. Apple made a similar move in 2017 in its Safari browser, but ...

Read More
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Display Advertising

PEARL MEDIA AND SEAPORT CAPITAL ACQUIRE LURE

Pearl Media, Seaport Capital, Lure | May 02, 2022

Montclair-based Pearl Media partnered with Seaport Capital and acquired New York-based Lure Outdoor. With this acquisition, Lure outdoor has earned the reputation of a premier street-level Out of Home Media company in the US. Seaport Capital indulges in lower-middle markets and primarily invests in communication infrastructure and services, business and information services and media companies. LURE Outdoor's out-of-home (OOH) portfolio includes over 120 high-profile street-le...

Read More
news image

LOCAL MEDIA CONSORTIUM AND GOOGLE NEWS INITIATIVE RELEASE MAGID RESEARCH FINDINGS ON LOCAL MEDIA ADVERTISER PERCEPTION AND STRATEGIES

Local Media Consortium | July 17, 2020

The Local Media Consortium and the Google News Initiative today announced the results of a survey examining advertiser perceptions of local media and what local media can do to strengthen their digital ad strategies. The study, conducted by leading business strategy and research company Magid and titled 2020 Advertiser Assessment of Local Media Digital Advertising, analyzed the views of national and local advertisers and ad agencies across the U.S., focusing on how local media can better address...

Read More
news image

Advertiser Platforms

SYSTEM1 WINS MICROSOFT ADVERTISING’S SUPPLY PARTNER OF THE YEAR AWARD FOR SECOND CONSECUTIVE YEAR

Business Wire | March 24, 2023

System1, Inc. (NYSE: SST), an omnichannel customer acquisition marketing platform, announced today that it has been named Microsoft Advertising’s 2023 Supply Partner of the Year Americas for the second year in a row. The highly coveted award is given to the supply partner who has shown excellence in partnership with Microsoft Advertising across the board. System1 has a longstanding relationship with Microsoft spanning over 8 years, and in 2022 worked closely with the Microso...

Read More
news image

GOOGLE CUTTING WEB COOKIES, ENDING LUCRATIVE TRACKING TOOL FOR ADVERTISERS

firstpost | January 15, 2020

Alphabet Inc's Google within two years plans to block a common way businesses track online surfers in its Chrome browser, endorsing costly changes to how the Web operates as it tries to satisfy increased privacy demands from users. Google's plan is to restrict advertising software companies and other organizations from connecting their browser cookies to websites they do not operate, the company said in a blog post on Tuesday. Apple made a similar move in 2017 in its Safari browser, but ...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us