Octagon

Belkins
Octagon is the world’s largest sponsorship consulting practice and a pioneer and leader in athlete and personality representation and management. With more than 800 employees globally, Octagon manages/influences billions in worldwide sponsorship rights fees and activation. We work with hundreds of blue-chip corporate clients, more than 800 Athletes & Personalities clients, and manage more than 13,000 events per year. Leading stakeholders in the sports and entertainment world continue to look to Octagon to provide leadership in understanding fans’ passions and how these insights can build more effective, efficient and measurable marketing programs.

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GUARDIAN TO BAN ADVERTISING FROM FOSSIL FUEL FIRMS

theguardian | January 29, 2020

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The Guardian will no longer accept advertising from oil and gas companies, becoming the first major global news organisation to institute an outright ban on taking money from companies that extract fossil fuels. The move, which follows efforts to reduce the company’s carbon footprint and increase reporting on the climate emergency, was announced on Wednesday and will be implemented with immediate effect. The ban will apply to any business primarily involved in extracting fossil fuels, incl...

Read More

ADVERTISER PLATFORMS

DYNATA ACQUIRES 0PTIMUS ANALYTICS, STRENGTHENING ADVERTISING SOLUTIONS OFFERINGS

DYNATA | December 14, 2021

news image

Dynata, the world's largest first-party data platform for insights, activation and measurement, today announced it has acquired 0ptimus Analytics, an artificial intelligence (AI) and machine learning (ML) data science and technology company whose proprietary platform connects, models and transforms insights into activation at scale in real time. The acquisition of 0ptimus makes Dynata's first-party data immediately more actionable, connecting it with trusted second- and third-party data ...

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ADVERTISER CAMPAIGN MANAGEMENT

HUOBI GLOBAL PROVIDES FREE TRADING AND ADVERTISING SERVICES TO P2P MERCHANTS

Huobi Global | May 04, 2021

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Huobi Global declared today a strong change in charge structure for P2P exchanging and advertising, offering customers a consistent crypto resource exchanging experience with fiat monetary standards at zero expense. At Huobi P2P market, a P2P dealer can present a commercial on the purchase or sell crypto resources. Before the change, an effective Maker request would cost somewhere in the range of 0.2% and 0.7% in exchange charge for various resources once the request is effectivel...

Read More

MOBILE ADVERTISING

COMSCORE ANNOUNCES NEW AGREEMENT WITH ANZU FOR MOBILE IN-GAME AUDIENCE MEASUREMENT

Comscore | November 23, 2020

news image

Comscore, a confided in accomplice for arranging, executing, and assessing media across stages, today reported another consent to give Anzu, the world's in-game advertising pioneer, with Comscore's industry-driving Validated Campaign Essentials™ (VCE®) and Comscore Brand Survey Lift™ answers for versatile missions. The gaming market is greater than the music and entertainment worlds joined, with an overall crowd beating 3 billion individuals who are extende...

Read More
news image

GUARDIAN TO BAN ADVERTISING FROM FOSSIL FUEL FIRMS

theguardian | January 29, 2020

The Guardian will no longer accept advertising from oil and gas companies, becoming the first major global news organisation to institute an outright ban on taking money from companies that extract fossil fuels. The move, which follows efforts to reduce the company’s carbon footprint and increase reporting on the climate emergency, was announced on Wednesday and will be implemented with immediate effect. The ban will apply to any business primarily involved in extracting fossil fuels, incl...

Read More
news image

ADVERTISER PLATFORMS

DYNATA ACQUIRES 0PTIMUS ANALYTICS, STRENGTHENING ADVERTISING SOLUTIONS OFFERINGS

DYNATA | December 14, 2021

Dynata, the world's largest first-party data platform for insights, activation and measurement, today announced it has acquired 0ptimus Analytics, an artificial intelligence (AI) and machine learning (ML) data science and technology company whose proprietary platform connects, models and transforms insights into activation at scale in real time. The acquisition of 0ptimus makes Dynata's first-party data immediately more actionable, connecting it with trusted second- and third-party data ...

Read More
news image

ADVERTISER CAMPAIGN MANAGEMENT

HUOBI GLOBAL PROVIDES FREE TRADING AND ADVERTISING SERVICES TO P2P MERCHANTS

Huobi Global | May 04, 2021

Huobi Global declared today a strong change in charge structure for P2P exchanging and advertising, offering customers a consistent crypto resource exchanging experience with fiat monetary standards at zero expense. At Huobi P2P market, a P2P dealer can present a commercial on the purchase or sell crypto resources. Before the change, an effective Maker request would cost somewhere in the range of 0.2% and 0.7% in exchange charge for various resources once the request is effectivel...

Read More
news image

MOBILE ADVERTISING

COMSCORE ANNOUNCES NEW AGREEMENT WITH ANZU FOR MOBILE IN-GAME AUDIENCE MEASUREMENT

Comscore | November 23, 2020

Comscore, a confided in accomplice for arranging, executing, and assessing media across stages, today reported another consent to give Anzu, the world's in-game advertising pioneer, with Comscore's industry-driving Validated Campaign Essentials™ (VCE®) and Comscore Brand Survey Lift™ answers for versatile missions. The gaming market is greater than the music and entertainment worlds joined, with an overall crowd beating 3 billion individuals who are extende...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us