Omnicom Media Group UK

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Omnicom Media Group UK (OMG UK) exists to power its four UK agencies – OMD UK, Manning Gottlieb OMD, PHD UK and Hearts & Science and also across its range of Specialist Services such as OMG Programmatic, Annalect, Resolution, Benchmarketing, OMG Commerce, Fuse, Drum, Mobile5, Verve, Adylic and OMG Ethnic.

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TABOOLA PARTNERS WITH IAS TO INTRODUCE AN INDUSTRY-FIRST PRE-BID BRAND SAFETY TECHNOLOGY FOR PERFORMANCE ADVERTISERS

IAS | September 18, 2020

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Taboola, the world's leading discovery platform, today announced a partnership with Integral Ad Science (IAS), the global leader in digital ad verification, to introduce an industry-first pre-bid brand safety technology for performance advertisers. This is the first-ever integration to directly apply pre-bid brand safety within a native discovery platform. With this integration, performance advertisers have the ability to achieve their marketing goals across Taboola's large audience of 1...

Read More

DISPLAY ADVERTISING

LG ADS SOLUTIONS ADDS KEY EXECUTIVES AS CONNECTED TV MEDIA INVESTMENTS SURGE

LG Ads Solutions | September 09, 2022

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LG Ads Solutions, the connected TV and cross-screen advertising service, today announced three new executive appointments. Joining the team are Tony Marlow as Global Chief Marketing Officer, Barbie Brewer as Global Head of Human Resources, and Edward Wale, as Vice President, Europe. The new appointments will help fuel continued business momentum amidst strong growth in the connected TV (CTV) advertising industry globally. Advertisers have increased CTV media investments as viewers...

Read More

ADVERTISING VETERANS TEAM UP TO LAUNCH SPECIALIST PRESS AGENCY

cityam | January 23, 2020

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Steve Goodman, who served at WPP for 36 years, and former Omnicom director Peter Thomson said the new venture will exploit the opportunities created by an evolving media landscape. The London-based agency will focus on print media, providing a specialist outlook similar to those already available for the radio and outdoor advertising sectors. Print advertising spend has suffered a steady decline over the last decade, falling from 25 per cent of total spend in 2012 to just 8.7 per cent last year....

Read More

AD NETWORKS

TREMOR INTERNATIONAL, AN ISRAELI ADTECH PLATFORM, HAS SET TERMS FOR A $150 MILLION US IPO

Tremor International | June 15, 2021

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Tremor International, which offers a platform that automates digital ad transactions for advertisers and publishers, announced the terms of its initial public offering (IPO) on Monday. The Tel Aviv, Israel-based company, intends to raise $150 million by selling 6.8 million ADSs at the as-converted June 11th closure of its shares on the London AIM market at $22.17 a share (TRMR). Tremor International would have a fully diluted market value of $1.7 billion at the proposed transactio...

Read More
news image

TABOOLA PARTNERS WITH IAS TO INTRODUCE AN INDUSTRY-FIRST PRE-BID BRAND SAFETY TECHNOLOGY FOR PERFORMANCE ADVERTISERS

IAS | September 18, 2020

Taboola, the world's leading discovery platform, today announced a partnership with Integral Ad Science (IAS), the global leader in digital ad verification, to introduce an industry-first pre-bid brand safety technology for performance advertisers. This is the first-ever integration to directly apply pre-bid brand safety within a native discovery platform. With this integration, performance advertisers have the ability to achieve their marketing goals across Taboola's large audience of 1...

Read More
news image

DISPLAY ADVERTISING

LG ADS SOLUTIONS ADDS KEY EXECUTIVES AS CONNECTED TV MEDIA INVESTMENTS SURGE

LG Ads Solutions | September 09, 2022

LG Ads Solutions, the connected TV and cross-screen advertising service, today announced three new executive appointments. Joining the team are Tony Marlow as Global Chief Marketing Officer, Barbie Brewer as Global Head of Human Resources, and Edward Wale, as Vice President, Europe. The new appointments will help fuel continued business momentum amidst strong growth in the connected TV (CTV) advertising industry globally. Advertisers have increased CTV media investments as viewers...

Read More
news image

ADVERTISING VETERANS TEAM UP TO LAUNCH SPECIALIST PRESS AGENCY

cityam | January 23, 2020

Steve Goodman, who served at WPP for 36 years, and former Omnicom director Peter Thomson said the new venture will exploit the opportunities created by an evolving media landscape. The London-based agency will focus on print media, providing a specialist outlook similar to those already available for the radio and outdoor advertising sectors. Print advertising spend has suffered a steady decline over the last decade, falling from 25 per cent of total spend in 2012 to just 8.7 per cent last year....

Read More
news image

AD NETWORKS

TREMOR INTERNATIONAL, AN ISRAELI ADTECH PLATFORM, HAS SET TERMS FOR A $150 MILLION US IPO

Tremor International | June 15, 2021

Tremor International, which offers a platform that automates digital ad transactions for advertisers and publishers, announced the terms of its initial public offering (IPO) on Monday. The Tel Aviv, Israel-based company, intends to raise $150 million by selling 6.8 million ADSs at the as-converted June 11th closure of its shares on the London AIM market at $22.17 a share (TRMR). Tremor International would have a fully diluted market value of $1.7 billion at the proposed transactio...

Read More