ON Advertising

Livemint | December 08, 2016

Life for media companies changed overnight when Prime Minister Narendra Modi outlawed old Rs1,000 and Rs 500 currency notes on 8 November. All saw their advertising plummet in days following the announcement. The unfortunate part is that this was their peak advertising season, a time when brands spend heavily....

Newsweek | May 13, 2016

On Friday, the Committee of Advertising Practice (CAP), the body that sets advertising standards in the U.K., launched a public consultation on banning all junk food adverts aimed at children, in an effort to combat rising obesity levels. The body defines junk food as all products high in fat, salt or sugar (HFSS products)....

Lexology | December 13, 2016

A recent series of CFPB consent orders should remind the mortgage industry to carefully monitor its advertising practices. The MAP Rule prohibits deceptive and misleading commercial communications regarding any term of any mortgage credit product. 12 CFR Part 1014. The three orders, which were entered into with reverse mortgage companies, include almost $800,000 in civil penalties and remediation. Each of the consent orders will remain in place for five years. Each of the orders was entered with...

WPP Scangroup | January 02, 2017

Bharat Thakar, a Kenyan national, is the founder and CEO OF WPP Scangroup, East Africa’s largest Integrated Marketing Communications company. In 1882, Thakrar founded Scanad, his first advertising agency, and through a blend of organic growth and acquisitions, built it into Scangroup, an African marketing communications behemoth that is listed on the Nairobi Stock Exchange and has a market capitalization of more than $70 million....