WELCOME TO The advertising REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Roku Inc, Matterkind | September 24, 2021
Roku, Inc. announced the expansion of its Canadian TV advertising offering with the introduction of the OneView advertising platform. OneView provides advertisers with a self-serve platform, leveraging TV identity data from the Roku streaming platform, to manage advertising across TV streaming, desktop, and mobile campaigns. Roku signed Matterkind, an IPG affiliate company, as the first Canadian OneView campaign partner.
“With half of Canadian TV streamers regularly using ad...
ADVERTISER CAMPAIGN MANAGEMENT
Boatim | January 28, 2021
Boatim Inc., an data-driven, online marketplace center for buying and selling boats and yachts anywhere on the world, presents its new digital brand advertising campaign. The campaign addresses to the worldwide boating community as a component of the progressing boating boom, initially catalyzed by the pandemic a year ago. Demand keeps on developing this year as basic requirements remain: COVID-free activities that give a break from stress, and all things being equal, give fun and exercise, such...
Havas Media Group, Social Laboratory | April 07, 2022
On Wednesday, New York-based Havas Media Group announced its latest acquisition of Search Laboratory. In this deal, the digital agency and google Marketing Platform Partner Search Laboratory will be integrated into HMG while retaining its 150 staff and management members. Search Laboratory will be accommodated in Havas Media, Havas Leisure and Havas Market.
Search Laboratory has offices in London, Leeds and New York, which benefits HMG to expand its operations and expertise furthe...
Permission.io | October 11, 2021
Permission.io, the leading provider of permission-based advertising, announced the development of their Demand Side Platform (DSP), Permission Ads.
The patent-pending, state-of-the-art ad-buying platform offers advertisers a new way to run consent-based ad campaigns offering consumers cryptocurrency rewards in the form of ASK digital currency, in exchange for their data.
Permission Ads enables advertisers to allocate ASK and reward users for engaging with advertisem...
Keep me plugged in with the best
Join thousands of your peers and receive our weekly newsletter with the latest news, industry events, customer insights, and market intelligence.
Put your news, events, company, and promotional content in front of thousands of your peers and potential customers.
Not a member yet? Not a problem, Sign Up
Sign up to contribute and publish your news, events, brand, and content with the
community for FREE