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AdQuick.com | June 23, 2020

AdQuick.com, the Out-of-Home (OOH) AdTech company, today announced its new programmatic demand-side platform (DSP) for Digital OOH (DOOH). AdQuick's DSP offers unparalleled access to digital screens with 48-hour attribution reporting, multiple SSP integrations, and geospatial audiences targeting. Built from the ground up for digital marketers, they can now adapt to campaigns in real time, rather than planning campaigns months in advance with a limited set of inventory."With states...

SOCIAL MEDIA ADVERTISING

SGG Media, StartEngine.com | September 02, 2022

SGG Media - A Division of Sports Gambling Guides, Inc., the up-and-coming sports advertising agency, is continuing its plans to turn the advertising world on its head by opening up a $5 million round of private funding on leading US investment platform, StartEngine.com via the SGG Media portal: https://www.startengine.com/sports-gambling-guides Like so many things the company has done during its short but meteoric rise to prominence over the past few years, turning to one of Ameri...

thedrum | January 15, 2020

Despite the rise of online advertising, the Super Bowl is still advertising’s biggest day, with major brands throwing down as much as $5.6m for a 30-second spot. Fox Sports stated that it sold out of its inventory back in November. Advertisers will no doubt be hoping for a better game than last season’s snoozer, with a close match extending through all four quarters to get the most from their investments. This year’s lineup of brands sees familiar names and a few new ones, incl...

searchenginejournal | March 18, 2020

Amazon has cut spending on Google Ads to virtually nothing. Current events are the large reason why. Covid-19 buying trends show deep changes that may impact Google Ads, affiliate earnings and publisher advertising earnings. Knowing what is happening may help you get through this stormy moment. According to a report by digital marketing solutions provider tinuiti, Amazon has been gradually reducing their Google Ads spend since the end of January and as of March 11, Amazon has almost turned...