Primacy

theprimacy.com

Marketing doesn’t stand still. New opportunities are a constant, and old ones keep evolving. Against this dynamic backdrop, Primacy helps clients bring “What’s Next” thinking to the business at hand. We’re inpsired by technology. Obsessed with data. And led in everything we do by creative ideas. With vertical-specific expertise, Primacy helps clients in healthcare, financial services, higher education, manufacturing and consumer spaces enjoy the “What’s Next” advantage. Our services include strategy, concept, design, user experience, marketing, technology, branding, mobile, and media planning. With award-winning, meaningful impact that leads to measurable results, it's no wonder that our client retention benchmarks well over industry standard.

C-Suite On Deck

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Events

Digiday Publishing Summit 23

Conference

TECHSPO Miami 2023

Conference

Predictive Drivers For Improving the Depiction of Women in Advertising

Webinar

Digital & Affiliate Conference 2023

Conference

Why SMBs and Emerging Brands Are Succeeding With CTV: Small Scale, Big Impact

Webinar

ATS London 2023

Conference

Related News

TEESSIDE WEB ADVERTISING FIRM MAKES JOURNEY INTO GLASGOW

scotsman | March 01, 2020

A Teesside pay-per-click (PPC) advertising agency has expanded across the Border after pushing the button on a Glasgow operation. Mabo said the expansion had “been a long time coming” for the business, which has seen its staff numbers grow to 50-plus over the last six months. Managing director Lee Mabelson said: “Glasgow has similar aspirations as Mabo in the digital world – it wants to become a powerhouse and with those visions matching we see ourselves fitting in nicely...

AD TECH AND MARTECH

BROADSIGN, ADKOM & BLIP ANNOUNCE PROGRAMMATIC AD TECH INTEGRATION

ExchangeWire | May 15, 2023

Outdoor advertising technology leaders Adkom, Blip, and Broadsign today (May 11th, 2023) announced a technology collaboration that brings more than 2,000 large format, roadside digital billboards located in more than 190 markets to the Broadsign supply-side-platform (SSP). Advertisers and media buying agencies around the world can now access the inventory via any of the demand-side-platforms (DSPs) integrated with the Broadsign SSP, including the Broadsign Ads DSP, while indepen...

AD NETWORKS

NBC'S TODAY JOINS THE AD COUNCIL FOR NEW PUBLIC SERVICE AD EMPOWERING GIRLS IN STEM

Ad Council | February 14, 2022

This Sunday before the start of Super Bowl LVI, NBC's TODAY will debut a new television public service ad (PSA) featuring the show's anchors to encourage girls throughout the country to pursue their interests in STEM—science, technology, engineering and math. The spot, a part of the national She Can STEM campaign, was created by ad agency Deloitte Digital in collaboration with the Ad Council, a non-profit and leading producer of social impact campaigns for 80 years, and IF/THEN, an...

AD TECH AND MARTECH

IRI AND INFOSUM PARTNER TO ENABLE SEAMLESS DATA COLLABORATION FOR ADVERTISERS WITH AN EMPHASIS ON CUSTOMER PRIVACY

IRI, InfoSum | August 29, 2022

IRI®, which recently merged with The NPD Group to create a leading global technology, analytics and data provider, today announced a new partnership with InfoSum, the world’s leading data collaboration platform. InfoSum’s Secure Data Clean Room technology will enable IRI’s clients to enrich their first-party data with IRI’s purchase-based deterministic information in an environment designed with privacy in mind. IRI will offer both transaction data from 45 million hou...