Rai Advertising

raipubblicita.it

Rai Pubblicità manages an exclusive agency agreement for all of Rai's commercial breaks and special initiatives. It means that we can speak to 42.5 million people who follow Rai programs on TV, Radio and Web. It means that eight different platforms are available for our investors to support their brands: mainstream television, thematic channels, radio, web, mobile, smart TV, teletext and cinema. The most comprehensive multimedia offer of the landscape. Our aim is to ensure consistency with Rai, the Italian public broadcasting company, in tune with its editorial contents, highlighting the best performance to our customers.

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Related News

Ad Networks, Ad Tech and Martech

TPN SELECTS ADADAPTED TO DRIVE DIGITAL CONVERSIONS FOR ITS CPG PARTNERS

Business Wire | July 19, 2023

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AdAdapted, an advertising technology solution that gets brands onto shopping lists and into carts, today announced that TPN, a creative commerce agency specializing in CPG and shopper marketing, has selected the adtech solution provider to drive conversions for its CPG clients in the food and household cleaning categories. TPN, which works with consumer goods brands such as Hershey, Sara Lee and Espolon Tequila, chose AdAdapted to improve how its clients reach consumers during t...

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W2O ACQUIRES ADVERTISING AND MEDICAL EDUCATION AGENCY 21GRAMS

pmlive | January 22, 2020

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The acquisition strengthens W2O’s position in medical and scientific communications, and will extend the group’s engagement with healthcare influencers. The addition of 21GRAMS to the group’s roster also complements W2O’s three most recent acquisitions Arcus Medica, ISO. health and Radius Digital Science. “21GRAMS is a true innovator, offering something different and more profound than its competitors. The agency’s philosophy that the work can and should tap i...

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APPLE NOW ALLOWS PUSH NOTIFICATION ADVERTISING, UPDATES DATING APP REVIEW GUIDELINES AND MORE

9to5mac | March 04, 2020

news image

Apple today updated its App Store review guidelines regarding some of the features introduced with iOS 13, besides the compatibility of apps with the latest iPhone and iPad models, and more. The company notes that 77% of all Apple devices shipped in the last four years are running iOS 13, the latest version of the operating system. On iPad, the number rises to 79% with iPadOS 13. That means it’s important for developers to update their apps with the latest technologies available. Apple say...

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Programmatic Advertising

SONOBI BUILDS INDUSTRY-FIRST PARTNERSHIP WITH CAPTIFY AND MEDIAMATH FOR PROGRAMMATIC CTV ADVERTISING

PR Newswire | May 05, 2023

news image

Sonobi revealed a new programmatic advertising partnership with Captify and MediaMath to offer brands a path to launch or scale their CTV advertising efforts. CTV, or connected television, is one of the fastest-growing opportunities for advertisers. However, there’s a major challenge: How can a brand be sure its targeted users are actually the ones watching? Programmatic CTV advertising has struggled to deliver targeted audiences, creating an environment with too little tr...

Read More
news image

Ad Networks, Ad Tech and Martech

TPN SELECTS ADADAPTED TO DRIVE DIGITAL CONVERSIONS FOR ITS CPG PARTNERS

Business Wire | July 19, 2023

AdAdapted, an advertising technology solution that gets brands onto shopping lists and into carts, today announced that TPN, a creative commerce agency specializing in CPG and shopper marketing, has selected the adtech solution provider to drive conversions for its CPG clients in the food and household cleaning categories. TPN, which works with consumer goods brands such as Hershey, Sara Lee and Espolon Tequila, chose AdAdapted to improve how its clients reach consumers during t...

Read More
news image

W2O ACQUIRES ADVERTISING AND MEDICAL EDUCATION AGENCY 21GRAMS

pmlive | January 22, 2020

The acquisition strengthens W2O’s position in medical and scientific communications, and will extend the group’s engagement with healthcare influencers. The addition of 21GRAMS to the group’s roster also complements W2O’s three most recent acquisitions Arcus Medica, ISO. health and Radius Digital Science. “21GRAMS is a true innovator, offering something different and more profound than its competitors. The agency’s philosophy that the work can and should tap i...

Read More
news image

APPLE NOW ALLOWS PUSH NOTIFICATION ADVERTISING, UPDATES DATING APP REVIEW GUIDELINES AND MORE

9to5mac | March 04, 2020

Apple today updated its App Store review guidelines regarding some of the features introduced with iOS 13, besides the compatibility of apps with the latest iPhone and iPad models, and more. The company notes that 77% of all Apple devices shipped in the last four years are running iOS 13, the latest version of the operating system. On iPad, the number rises to 79% with iPadOS 13. That means it’s important for developers to update their apps with the latest technologies available. Apple say...

Read More
news image

Programmatic Advertising

SONOBI BUILDS INDUSTRY-FIRST PARTNERSHIP WITH CAPTIFY AND MEDIAMATH FOR PROGRAMMATIC CTV ADVERTISING

PR Newswire | May 05, 2023

Sonobi revealed a new programmatic advertising partnership with Captify and MediaMath to offer brands a path to launch or scale their CTV advertising efforts. CTV, or connected television, is one of the fastest-growing opportunities for advertisers. However, there’s a major challenge: How can a brand be sure its targeted users are actually the ones watching? Programmatic CTV advertising has struggled to deliver targeted audiences, creating an environment with too little tr...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us