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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Harmon Brothers | May 05, 2020
Harmon Brothers, Creators of the wildly successful video ad campaigns for Poo-Pourri, Squatty Potty, Chatbooks, and Purple, Announces "100K Poop to Gold Giveaway."
Harmon Brothers, the Provo-based social media ad agency behind "the greatest v...
gulfnews | January 19, 2020
We are already witnessing a glimpse of forward-looking governance with countries like the UAE and Saudi Arabia easing regulations on visit visas. Presumably, it will have a positive impact on overall mobility, commerce and, perhaps, migration. Many industries including retail, entertainment or even cross-border payments are likely to benefit. However, at the moment the whole world feels a bit chaotic, provoking anxiety across corporate boardrooms. While in part this can be blamed on the global c...
Parsec Media, Kargo | April 01, 2022
Kargo today announced that it has acquired the attention-based mobile advertising business, Parsec. With Parsec, Kargo expands the ability of advertisers to buy digital media using the time an ad is exposed on screen across a variety of unique creative formats, creating the only platform to deliver attention-based, optimized, digital advertising for marketers.
“Our mission is to create memorable experiences for consumers, in turn, creating more value for brands...
MediaRadar | April 08, 2022
MediaRadar recently published a report that sheds light on top brands' overall expenditure on retail media, such as Amazon, Target, and Walmart.
Retail media has always been the area of interest for the consumer packaging goods industry. The plethora of brands worldwide does not shy away from spending big money on the platforms like Google and Facebook. According to MediaRadar's report, retail sales in the US have touched $4.5 Mn in 2021 alone. And this figure stands to be...
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