ROI Mantra Inc.

roimantra.com

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Established in 2013, ROI Mantra is a Dallas based international Profit-Driven Marketing Media Agency that has a strong record and reputation as an Premier Agency that can dramatically increase growth of revenue and acquisition through data driven strategy and tactics. Our proven track record of delivering world class, highly strategic, mathematical media executions has had a tremendous impact on client’s top-line profitability and market position. We have a strong foothold in Consumer Durables, Retail and Services and a fast growing presence in the health-care sector. We see significant opportunity in three key areas.

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DAVIS ELEN ADVERTISING HONORED WITH EIGHT TELLY AWARDS

Davis Elen Advertising, The Telly Awards | June 08, 2022

news image

One of the largest independently owned advertising agencies on the West Coast, Davis Elen Advertising, was honored with eight wins at the Telly Awards. The Telly Awards celebrate excellence in video and television across all screens. “We are truly humbled, and we thank the Tellys for this gracious recognition. Moreover, we celebrate our many Davis Elen team members for contributing to this achievement, as it takes a small village to deliver such quality of work...

Read More

SCOTTISH COUNCIL WEBSITES SHARING RESIDENTS’ DATA VIA ADVERTISING COOKIES

scotsman | February 05, 2020

news image

High-interest credit cards and Black Friday deals are among the adverts targeted at people seeking benefits advice on local authority websites, an investigation has uncovered. More than a third of Scottish council sites were found to be using advertising trackers which allow private third party companies to track residents’ data. Research by the BBC Shared Data Unit found more than 950 advertising cookies - small text files that track people on the internet - embedded in council benefits p...

Read More

Ad Networks

MARYLAND APPROVES THE FIRST STATE TAX ON DIGITAL ADS FROM FACEBOOK, GOOGLE

Facebook | February 16, 2021

news image

Maryland has approved the country's first tax on the revenue brought in from digital advertisements placed by companies like Facebook, Google, and Amazon. On Friday, the State Senate voted to override the governor's veto of the measure following a similar vote from the House of Delegates, The New York Times reports. The measure is expected to generate as much as $250 million in its first year. There do appear to be legal risks to the measure, which will like...

Read More

GOOGLE WAIVES AD SERVING FEES FOR NEWS PUBLISHERS

searchenginejournal | April 17, 2020

news image

For the next 5 months, Google Ads will waive the ad serving fees associated with their Google Ad Manager product. The platform most commonly known and associated with Google’s legacy AdSense advertising product, where publishers earn money for displaying ads on their website. Publishers will be notified in the next few days if they qualify, with further program detail and how their account statements will reflect the difference. The announcement is timely, as ad revenue continues to take a...

Read More
news image

Ad Networks

DAVIS ELEN ADVERTISING HONORED WITH EIGHT TELLY AWARDS

Davis Elen Advertising, The Telly Awards | June 08, 2022

One of the largest independently owned advertising agencies on the West Coast, Davis Elen Advertising, was honored with eight wins at the Telly Awards. The Telly Awards celebrate excellence in video and television across all screens. “We are truly humbled, and we thank the Tellys for this gracious recognition. Moreover, we celebrate our many Davis Elen team members for contributing to this achievement, as it takes a small village to deliver such quality of work...

Read More
news image

SCOTTISH COUNCIL WEBSITES SHARING RESIDENTS’ DATA VIA ADVERTISING COOKIES

scotsman | February 05, 2020

High-interest credit cards and Black Friday deals are among the adverts targeted at people seeking benefits advice on local authority websites, an investigation has uncovered. More than a third of Scottish council sites were found to be using advertising trackers which allow private third party companies to track residents’ data. Research by the BBC Shared Data Unit found more than 950 advertising cookies - small text files that track people on the internet - embedded in council benefits p...

Read More
news image

Ad Networks

MARYLAND APPROVES THE FIRST STATE TAX ON DIGITAL ADS FROM FACEBOOK, GOOGLE

Facebook | February 16, 2021

Maryland has approved the country's first tax on the revenue brought in from digital advertisements placed by companies like Facebook, Google, and Amazon. On Friday, the State Senate voted to override the governor's veto of the measure following a similar vote from the House of Delegates, The New York Times reports. The measure is expected to generate as much as $250 million in its first year. There do appear to be legal risks to the measure, which will like...

Read More
news image

GOOGLE WAIVES AD SERVING FEES FOR NEWS PUBLISHERS

searchenginejournal | April 17, 2020

For the next 5 months, Google Ads will waive the ad serving fees associated with their Google Ad Manager product. The platform most commonly known and associated with Google’s legacy AdSense advertising product, where publishers earn money for displaying ads on their website. Publishers will be notified in the next few days if they qualify, with further program detail and how their account statements will reflect the difference. The announcement is timely, as ad revenue continues to take a...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us