Schubert b2b

schubertb2b.com

Schubert b2b is a top tier tech marketing agency. We provide integrated digital business-to-business marketing communications solutions by uniting the lead-generating power of inbound marketing with the brand-building power of outbound marketing. For 40 years, Schubert b2b has been creating brand leaders in technology-rich industries as diverse as biotech, chemicals and computer software. Schubert b2b is a member of ICOM, a global network of marketing communications agencies.

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Ad Tech and Martech

IAS VERIFIES ADMIX IN-PLAY ADVERTISING FOR THE FIRST TIME

Admix, Integral Ad Science | May 10, 2021

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Admix, the first In-Play advertisement platform that connects smartphone gamers and brands, has announced a new alliance with Integral Ad Science (IAS), a world leader in digital ad verification. Admix is the first In-Play advertisement firm that offers ad inventory that is calculated and tested by a trusted, unbiased partner as a result of this integration with IAS. Admix's In-Play advertising is also independently checked and verified with the same rigor as the rest of the d...

Read More

Brand Marketing

RAKUTEN ADVERTISING'S "ACCELERATE" QUICKENS AFFILIATE MARKETING GROWTH AND FUELS MARKET EXPANSION

Rakuten Advertising | October 27, 2021

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Rakuten Advertising has introduced Accelerate, a fully-managed, affiliate marketing program led by experienced analysts leveraging unique data insights, competitive intelligence, custom campaign modeling and publisher matchmaking to optimize performance marketing spend with unprecedented speed. Unlike other affiliate programs, Accelerate assumes the financial risk of testing new publishers, meaning advertisers are guaranteed to only pay for performance. By tapping into the c...

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Advertiser Campaign Management

ROKU NAMES THREE EXECUTIVES TO NEW ROLES AS PRESIDENTS OF MEDIA, DEVICES, AND CONSUMER EXPERIENCE

Roku, Inc. | September 23, 2022

news image

Today, Roku, Inc. (Nasdaq: ROKU) announced that three senior executives have been named as presidents of the company’s media, devices, and consumer experience business areas. Media industry veteran Charlie Collier will be joining Roku as President, Roku Media, effective in late October, based in New York. Under Collier’s leadership, Roku Media will reinforce Roku’s commitment to serving advertisers, content partners, and consumers across Roku’s market-leadi...

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GOOGLE ADS REMOVING DEDICATED ACCOUNT SUPPORT FOR MAJORITY OF PREMIER PARTNER AGENCIES EFFECTIVE FROM APRIL 1

searchenginejournal | March 31, 2020

news image

Google premier partner agencies will not get a dedicated contact for their accounts as they were getting previously. However, this is not happening to all but majority of agencies. Read More

news image

Ad Tech and Martech

IAS VERIFIES ADMIX IN-PLAY ADVERTISING FOR THE FIRST TIME

Admix, Integral Ad Science | May 10, 2021

Admix, the first In-Play advertisement platform that connects smartphone gamers and brands, has announced a new alliance with Integral Ad Science (IAS), a world leader in digital ad verification. Admix is the first In-Play advertisement firm that offers ad inventory that is calculated and tested by a trusted, unbiased partner as a result of this integration with IAS. Admix's In-Play advertising is also independently checked and verified with the same rigor as the rest of the d...

Read More
news image

Brand Marketing

RAKUTEN ADVERTISING'S "ACCELERATE" QUICKENS AFFILIATE MARKETING GROWTH AND FUELS MARKET EXPANSION

Rakuten Advertising | October 27, 2021

Rakuten Advertising has introduced Accelerate, a fully-managed, affiliate marketing program led by experienced analysts leveraging unique data insights, competitive intelligence, custom campaign modeling and publisher matchmaking to optimize performance marketing spend with unprecedented speed. Unlike other affiliate programs, Accelerate assumes the financial risk of testing new publishers, meaning advertisers are guaranteed to only pay for performance. By tapping into the c...

Read More
news image

Advertiser Campaign Management

ROKU NAMES THREE EXECUTIVES TO NEW ROLES AS PRESIDENTS OF MEDIA, DEVICES, AND CONSUMER EXPERIENCE

Roku, Inc. | September 23, 2022

Today, Roku, Inc. (Nasdaq: ROKU) announced that three senior executives have been named as presidents of the company’s media, devices, and consumer experience business areas. Media industry veteran Charlie Collier will be joining Roku as President, Roku Media, effective in late October, based in New York. Under Collier’s leadership, Roku Media will reinforce Roku’s commitment to serving advertisers, content partners, and consumers across Roku’s market-leadi...

Read More
news image

GOOGLE ADS REMOVING DEDICATED ACCOUNT SUPPORT FOR MAJORITY OF PREMIER PARTNER AGENCIES EFFECTIVE FROM APRIL 1

searchenginejournal | March 31, 2020

Google premier partner agencies will not get a dedicated contact for their accounts as they were getting previously. However, this is not happening to all but majority of agencies. Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us