SMART Advertising Agency

smart.com.au

SMART is an award-winning full-service creative advertising agency offering brand strategy, creative development, digital, social media, SEM, marketing and design across Melbourne, Sydney, Brisbane and the Gold Coast. A local Australian agency where global brands feel right at home, SMART is a specialist, independently managed advertising agency within McCann Worldgroup, a recognised world leader in marketing and advertising solutions.

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DOUBLEVERIFY FRAUD LAB REPORT: CTV FRAUDSTERS IMPERSONATE SMART REFRIGERATORS TO FALSIFY CTV TRAFFIC

DoubleVerify | August 25, 2022

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DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that the DV Fraud Lab has discovered a new variant of the Connected TV (CTV) advertising fraud scheme, LeoTerra – which it first identified in July 2020. The new variant spoofs IoT (Internet of Things) devices, including smart refrigerators and smart watches, in an attempt to hide fraudulent behavior. DV estimates that LeoTerra’s latest variant ha...

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Ad Networks

DIGITAL MARKETING AGENCY, FINSBURY MEDIA ANNOUNCES PARTNERSHIP WITH WD-40

Finsbury Media | January 27, 2022

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Finsbury Media, the UK's leading digital marketing agency announced today that they will be partnering with the WD-40 Company to develop new advertising strategies and campaigns exclusively in the UK. Most commonly known for its water-displacing spray; WD-40 owns a wide range of maintenance products. Unveiling these campaigns is another way to solidify WD-40's position in the UK. Finsbury Media has been appointed to substantially expand the reach of WD-40 by running variou...

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SMARTLY.IO ADDS NEW CREATIVE CAPABILITIES TO ITS PLATFORM FOR SOCIAL ADVERTISING

Smartly.io | April 30, 2020

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Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced new creative capabilities and services for its platform. Smartly.io uplevels its creative automation capabilities, offering a true end-to-...

Read More

Ad Networks

TRITON DIGITAL UNVEILS PODCAST ADVERTISING EFFECTIVENESS STUDY FOR INDIA

Triton Digital, Vtion Digital Analytics | September 06, 2022

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Triton Digital®, the global technology and services provider to the digital audio and podcast industry, today released the results of their Podcast Advertising Effectiveness Study commissioned with VTION Digital Analytics, a leading digital consumer behavior intelligence platform. VTION provides Android smartphone based real time behavioural data from a representative panel of consumers, using patented technology. The survey results highlight strong growth of podcast listening in India and t...

Read More
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Display Advertising

DOUBLEVERIFY FRAUD LAB REPORT: CTV FRAUDSTERS IMPERSONATE SMART REFRIGERATORS TO FALSIFY CTV TRAFFIC

DoubleVerify | August 25, 2022

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that the DV Fraud Lab has discovered a new variant of the Connected TV (CTV) advertising fraud scheme, LeoTerra – which it first identified in July 2020. The new variant spoofs IoT (Internet of Things) devices, including smart refrigerators and smart watches, in an attempt to hide fraudulent behavior. DV estimates that LeoTerra’s latest variant ha...

Read More
news image

Ad Networks

DIGITAL MARKETING AGENCY, FINSBURY MEDIA ANNOUNCES PARTNERSHIP WITH WD-40

Finsbury Media | January 27, 2022

Finsbury Media, the UK's leading digital marketing agency announced today that they will be partnering with the WD-40 Company to develop new advertising strategies and campaigns exclusively in the UK. Most commonly known for its water-displacing spray; WD-40 owns a wide range of maintenance products. Unveiling these campaigns is another way to solidify WD-40's position in the UK. Finsbury Media has been appointed to substantially expand the reach of WD-40 by running variou...

Read More
news image

SMARTLY.IO ADDS NEW CREATIVE CAPABILITIES TO ITS PLATFORM FOR SOCIAL ADVERTISING

Smartly.io | April 30, 2020

Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced new creative capabilities and services for its platform. Smartly.io uplevels its creative automation capabilities, offering a true end-to-...

Read More
news image

Ad Networks

TRITON DIGITAL UNVEILS PODCAST ADVERTISING EFFECTIVENESS STUDY FOR INDIA

Triton Digital, Vtion Digital Analytics | September 06, 2022

Triton Digital®, the global technology and services provider to the digital audio and podcast industry, today released the results of their Podcast Advertising Effectiveness Study commissioned with VTION Digital Analytics, a leading digital consumer behavior intelligence platform. VTION provides Android smartphone based real time behavioural data from a representative panel of consumers, using patented technology. The survey results highlight strong growth of podcast listening in India and t...

Read More