SMART Advertising Agency

smart.com.au

SMART is an award-winning full-service creative advertising agency offering brand strategy, creative development, digital, social media, SEM, marketing and design across Melbourne, Sydney, Brisbane and the Gold Coast. A local Australian agency where global brands feel right at home, SMART is a specialist, independently managed advertising agency within McCann Worldgroup, a recognised world leader in marketing and advertising solutions.

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Mobile Advertising, Ad Networks

PIXALATE LAUNCHES COPPA COMPLIANCE TOOLKIT FOR CHILD-DIRECTED CTV APPS ON ROKU AND AMAZON FIRE TV STORES

Pixalate | January 17, 2023

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Pixalate, which is an analytics platform for fraud protection, privacy, and compliance for connected TV (CTV) and mobile advertising, has released a compliance toolkit for CTV to find and evaluate child-directed apps in the Roku and Amazon Fire TV app stores. The toolkit is designed to enable Pixalate's customers to identify, review, and assess child-directed apps that run on Roku and Amazon Fire TV in order to ensure compliance with relevant laws such as the Children's Online Privacy Pr...

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Display Advertising

AZERION AND ANZU COLLABORATE TO MAKE BLENDED IN-GAME ADVERTISING PROGRAMMATICALLY AVAILABLE TO ADVERTISERS WORLDWIDE

Anzu.io, Azerion | June 08, 2021

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Anzu.io, the world's most advanced in-game advertising platform, has announced a new collaboration with Azerion, a leading pan-European digital gaming and monetization platform that provides casual and social games and videos, as well as digital marketing services for both publishers and advertisers. Azerion will now provide Anzu's market-leading blended in-game advertising solution throughout the world via its proprietary programmatic platform, Improve Digital, which generates over 1.6 ...

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RVT.COM INTRODUCED DYNAMIC SOCIAL LEAD GENERATION ADS AND SUMMER OPTIMIZER PROMOTION FOR RV DEALERS AND OEMS

RVT.com | June 17, 2020

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RVT.com, a leading online classified source of RVs for sale in the U.S. and Canada, has launched a new advertising product for RV dealers and OEMs: Dynamic Social Lead Generation Ads that provide a guaranteed number of qualified leads every month. Approxima...

Read More

ADORAMA TEAMS UP WITH MARKETING ARCHITECTS TO LAUNCH HOLIDAY CAMPAIGN, “CREATIVE ONES”

Adorama | November 04, 2020

news image

With holiday shopping starting early and mostly online, Adorama recognized the opportunity to drive ecommerce sales by testing TV advertising. Today, they announced the launch of a holiday campaign, “Creative Ones.” Adorama tapped Marketing Architects to access Rapid Response TV, an offering that brought them from concept, to pretesting, to production, to market in just one month. The campaign celebrates creators and invites them to visit Adorama.com for a “Holiday Deal of the ...

Read More
news image

Mobile Advertising, Ad Networks

PIXALATE LAUNCHES COPPA COMPLIANCE TOOLKIT FOR CHILD-DIRECTED CTV APPS ON ROKU AND AMAZON FIRE TV STORES

Pixalate | January 17, 2023

Pixalate, which is an analytics platform for fraud protection, privacy, and compliance for connected TV (CTV) and mobile advertising, has released a compliance toolkit for CTV to find and evaluate child-directed apps in the Roku and Amazon Fire TV app stores. The toolkit is designed to enable Pixalate's customers to identify, review, and assess child-directed apps that run on Roku and Amazon Fire TV in order to ensure compliance with relevant laws such as the Children's Online Privacy Pr...

Read More
news image

Display Advertising

AZERION AND ANZU COLLABORATE TO MAKE BLENDED IN-GAME ADVERTISING PROGRAMMATICALLY AVAILABLE TO ADVERTISERS WORLDWIDE

Anzu.io, Azerion | June 08, 2021

Anzu.io, the world's most advanced in-game advertising platform, has announced a new collaboration with Azerion, a leading pan-European digital gaming and monetization platform that provides casual and social games and videos, as well as digital marketing services for both publishers and advertisers. Azerion will now provide Anzu's market-leading blended in-game advertising solution throughout the world via its proprietary programmatic platform, Improve Digital, which generates over 1.6 ...

Read More
news image

RVT.COM INTRODUCED DYNAMIC SOCIAL LEAD GENERATION ADS AND SUMMER OPTIMIZER PROMOTION FOR RV DEALERS AND OEMS

RVT.com | June 17, 2020

RVT.com, a leading online classified source of RVs for sale in the U.S. and Canada, has launched a new advertising product for RV dealers and OEMs: Dynamic Social Lead Generation Ads that provide a guaranteed number of qualified leads every month. Approxima...

Read More
news image

ADORAMA TEAMS UP WITH MARKETING ARCHITECTS TO LAUNCH HOLIDAY CAMPAIGN, “CREATIVE ONES”

Adorama | November 04, 2020

With holiday shopping starting early and mostly online, Adorama recognized the opportunity to drive ecommerce sales by testing TV advertising. Today, they announced the launch of a holiday campaign, “Creative Ones.” Adorama tapped Marketing Architects to access Rapid Response TV, an offering that brought them from concept, to pretesting, to production, to market in just one month. The campaign celebrates creators and invites them to visit Adorama.com for a “Holiday Deal of the ...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us