SMART ALLIANCE

Belkins
Smart Alliance is a company dedicated to the commercialization of integral communication services in airports with special focus in Travel Retail and Luxury by understanding passengers insights and needs, brands offers and airports uniqueness time of exposure.

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CATCHER DIGITAL MARKETING AND FLOWFINITY DELIVER MEASURABLE BUSINESS GROWTH FOR CONSUMER BRANDS

Flowfinity | January 21, 2022

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Flowfinity Wireless Inc. today published a case study outlining how Catcher Digital Marketing has leveraged Flowfinity's no-code platform to deliver significant value to the consumer-packaged goods sector by digitizing and automating retail audit and market research reporting. Catcher Digital Marketing constructs sophisticated online marketing strategies delivered using tactics that produce effective, measurable business growth for their clients in consumer packaged good...

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GOOGLE ADS ANNOUNCES BETA FOR EXPLANATIONS TO SPEED UP DIAGNOSE OF CONVERSIONS, IMPRESSIONS AND CLICK VOLUME

Google | June 05, 2020

news image

Google Ads has announced a beta for Explanations to help speed up the process of diagnosing changes in impressions, clicks, cost and conversions. Anyone who has run Google Ads for awhile has experienced logging in and noticing a decline in conversions, impr...

Read More

INTEGRAL AD SCIENCE AND CHANNEL FACTORY ANNOUNCE YOUTUBE PRODUCT FOR BRAND SAFETY AND CAMPAIGN OPTIMISATION

Channel Factory | August 12, 2020

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Integral Ad Science (IAS) and Channel Factory today announced the launch of Channel Science, an industry-leading partnership that gives advertisers the opportunity to leverage both companies' technologies through a single product to ensure their YouTube campaigns are even more brand-safe, brand-suitable and performance-optimized.More than ever before, advertisers are searching for ways to streamline their media buying and improve efficiencies and performance. IAS's channel and vide...

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A REALIST’S TAKE ON TRAVEL ADVERTISING IN 2020

phocuswire | February 26, 2020

news image

Given travel marketers’ established role in pushing the boundaries of advertising, a lot of the crystal-gazing that happens in our industry every year involves speculation about exciting developments in artificial intelligence, machine learning and other automated innovations. To be sure, these things are happening, but focusing on this sliver of innovation within travel advertising neglects the mega-forces that are reshaping the industry right before our eyes. In 2020, the major forces th...

Read More
news image

AD NETWORKS

CATCHER DIGITAL MARKETING AND FLOWFINITY DELIVER MEASURABLE BUSINESS GROWTH FOR CONSUMER BRANDS

Flowfinity | January 21, 2022

Flowfinity Wireless Inc. today published a case study outlining how Catcher Digital Marketing has leveraged Flowfinity's no-code platform to deliver significant value to the consumer-packaged goods sector by digitizing and automating retail audit and market research reporting. Catcher Digital Marketing constructs sophisticated online marketing strategies delivered using tactics that produce effective, measurable business growth for their clients in consumer packaged good...

Read More
news image

GOOGLE ADS ANNOUNCES BETA FOR EXPLANATIONS TO SPEED UP DIAGNOSE OF CONVERSIONS, IMPRESSIONS AND CLICK VOLUME

Google | June 05, 2020

Google Ads has announced a beta for Explanations to help speed up the process of diagnosing changes in impressions, clicks, cost and conversions. Anyone who has run Google Ads for awhile has experienced logging in and noticing a decline in conversions, impr...

Read More
news image

INTEGRAL AD SCIENCE AND CHANNEL FACTORY ANNOUNCE YOUTUBE PRODUCT FOR BRAND SAFETY AND CAMPAIGN OPTIMISATION

Channel Factory | August 12, 2020

Integral Ad Science (IAS) and Channel Factory today announced the launch of Channel Science, an industry-leading partnership that gives advertisers the opportunity to leverage both companies' technologies through a single product to ensure their YouTube campaigns are even more brand-safe, brand-suitable and performance-optimized.More than ever before, advertisers are searching for ways to streamline their media buying and improve efficiencies and performance. IAS's channel and vide...

Read More
news image

A REALIST’S TAKE ON TRAVEL ADVERTISING IN 2020

phocuswire | February 26, 2020

Given travel marketers’ established role in pushing the boundaries of advertising, a lot of the crystal-gazing that happens in our industry every year involves speculation about exciting developments in artificial intelligence, machine learning and other automated innovations. To be sure, these things are happening, but focusing on this sliver of innovation within travel advertising neglects the mega-forces that are reshaping the industry right before our eyes. In 2020, the major forces th...

Read More