Solocal

Mobile Advertising

Entravision, Anzu | April 21, 2022

On 19/04/2022, Media and adtech firm Extravison and in-gaming ad platform Anzu have announced their partnership to seek expansion in Latin American markets. This exclusive partnership will represent Anzu in 18 Latin American markets via a new business venture Extravision-Cisneros Interactive. The partnership will educate the markets the potential of in-game advertisement and Anzu’s leading tech can be utilized by advertisers, developers and players. Tel Aviv based Anzu is ac...

Ad Networks

MeetingPrep.com | December 09, 2020

After two years of improvement and pilot testing, MyersBizNet has dispatched MeetingPrep.com, a media and advertising industry-explicit search engine coordinated to help and advance B2B marketers, educators, diversity professionals and job seekers. The vertical search engine is coordinated with MyersBizNet's industry-driving education, research and workforce development assets MediaVillage, AdvancingDiversity.org and The Myers Report. MeetingPrep vertical industry search is th...

Ad Networks

Smartly.io | May 26, 2022

On May 24, Ad-Lib.io, a Smartly.io company, announced the publication of a new survey conducted by WBR Insights titled ‘Releasing the Power of Digital Creative’. This survey uncovers the sentiments of major U.S advertisers about the opportunities to boost ROAS via investment in creative capabilities. It also discusses the roadblocks in the way of creative effectiveness. To get these insights, WBR surveyed 100 major U.S brands and multi-brand retailers with advertising budgets greater...

adexchanger | February 06, 2020

The New York Times posted strong results stemming from digital subscriptions; Facebook licensing revenue; its new TV show, The Weekly; Wirecutter and its Crossword and Cooking apps. But advertising wasn’t a bright spot. Coming off a tough comparison quarter, advertising declined 10.7% year-over-year to $171.3 million. Advertising accounts for one-third of total revenue. Overall Q4 revenue rose 1.1% as the Times’ two other revenue categories grew, offsetting advertising’s declin...