The Modern Brand Company, LLC

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Founded in 2007, The Modern Brand's central mission has never changed: we are here to deliver strategic brand consulting coupled with results-oriented creativity to small businesses and non-profit agencies. More than an advertising agency, The Modern Brand Company is a brand consultancy.

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Ad Tech and Martech

THE DIGITAL VOICE AD TECH PR AGENCY GROWS TEAM BY EIGHT

The Digital Voice | August 08, 2022

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Having recently celebrated its ten-year anniversary, B2B ad tech specialist PR agency The Digital Voice has now appointed eight new starters, including a leading marketing operations specialist from the fashion industry; bringing its team to 26 across the UK and Europe. Camealia Xavier-Chihota joins as marketing lead, having spent many years in marketing operations at leading brands such as River Island, working her way up as a fashion buyer before diversifying her skill set in va...

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Ad Tech and Martech

TEIKAMETRICS’ MARKETPLACE OPTIMIZATION PLATFORM, FLYWHEEL 2.0, ADDS AI-POWERED AUTOMATION TO MAXIMIZE ADVERTISING PERFORMANCE ACROSS MARKETPLACES

Teikametrics | August 05, 2022

news image

Teikametrics, the leading optimization platform for sellers on Amazon and Walmart, today announced that its flagship product, Flywheel 2.0, now automatically optimizes keyword targets across multiple marketplaces. The top online marketplaces in the world sold $3.23 trillion in goods in 2021, and the competition to get on the coveted first page of results in those marketplaces is increasing. Brands can run ads across multiple marketplaces (Amazon, Walmart, Target and more) to gain ...

Read More

Display Advertising, Retargeting

PURECARS INTRODUCES AN EXCLUSIVE ADVERTISING PROGRAM ON SPOTIFY FOR DEALERS

PureCars | January 30, 2023

news image

PureCars, the leading supplier of digital marketing technology and services for automobile dealers, announced the official introduction of streaming audio advertising services through Spotify. As a result of this strategic partnership, Spotify advertising is now part of PureCars' product portfolio, making it easier for its North American customers to access Spotify's engaged, young audience. CEO at PureCars, Stephane Ferri, said, "Our collaboration with Spotify adds p...

Read More

Advertiser Campaign Management

ADSHARES.NET WEB3 PROTOCOL DISRUPTS DIGITAL ADVERTISING MARKET

Adshares | October 18, 2021

news image

Adshares is a web3 decentralized marketplace for advertising, also being the most advanced blockchain-based projects in the advertising market. Adshares offers CPM, CPA, popup and pop-under campaigns. In 2017, the Adshares Blockchain ($ADS) launched as the first technology to connect Publishers and Advertisers directly, cutting out the middleman in advertising contracts. With continuing efforts within the Adshares ecosystem since the Adshares Blockchain’s launch, it comes as...

Read More
news image

Ad Tech and Martech

THE DIGITAL VOICE AD TECH PR AGENCY GROWS TEAM BY EIGHT

The Digital Voice | August 08, 2022

Having recently celebrated its ten-year anniversary, B2B ad tech specialist PR agency The Digital Voice has now appointed eight new starters, including a leading marketing operations specialist from the fashion industry; bringing its team to 26 across the UK and Europe. Camealia Xavier-Chihota joins as marketing lead, having spent many years in marketing operations at leading brands such as River Island, working her way up as a fashion buyer before diversifying her skill set in va...

Read More
news image

Ad Tech and Martech

TEIKAMETRICS’ MARKETPLACE OPTIMIZATION PLATFORM, FLYWHEEL 2.0, ADDS AI-POWERED AUTOMATION TO MAXIMIZE ADVERTISING PERFORMANCE ACROSS MARKETPLACES

Teikametrics | August 05, 2022

Teikametrics, the leading optimization platform for sellers on Amazon and Walmart, today announced that its flagship product, Flywheel 2.0, now automatically optimizes keyword targets across multiple marketplaces. The top online marketplaces in the world sold $3.23 trillion in goods in 2021, and the competition to get on the coveted first page of results in those marketplaces is increasing. Brands can run ads across multiple marketplaces (Amazon, Walmart, Target and more) to gain ...

Read More
news image

Display Advertising, Retargeting

PURECARS INTRODUCES AN EXCLUSIVE ADVERTISING PROGRAM ON SPOTIFY FOR DEALERS

PureCars | January 30, 2023

PureCars, the leading supplier of digital marketing technology and services for automobile dealers, announced the official introduction of streaming audio advertising services through Spotify. As a result of this strategic partnership, Spotify advertising is now part of PureCars' product portfolio, making it easier for its North American customers to access Spotify's engaged, young audience. CEO at PureCars, Stephane Ferri, said, "Our collaboration with Spotify adds p...

Read More
news image

Advertiser Campaign Management

ADSHARES.NET WEB3 PROTOCOL DISRUPTS DIGITAL ADVERTISING MARKET

Adshares | October 18, 2021

Adshares is a web3 decentralized marketplace for advertising, also being the most advanced blockchain-based projects in the advertising market. Adshares offers CPM, CPA, popup and pop-under campaigns. In 2017, the Adshares Blockchain ($ADS) launched as the first technology to connect Publishers and Advertisers directly, cutting out the middleman in advertising contracts. With continuing efforts within the Adshares ecosystem since the Adshares Blockchain’s launch, it comes as...

Read More