The Tribe

thetribe.com

The Tribe is a diverse team of talented individuals who have come together to form an innovative agency. All driven by a single aim; to create loyal followings for our clients’ brands.It was founded in 2007 by like-minded people who held senior positions in big agencies in the UAE and Our vision is to create success through new ways of storytelling. Our mission is to be the best independent agency in the region. Inspired by ‘tribal’ values of loyalty, unity and bravery in a short time we have grown from the four founders who overseas and was born out of the belief that there is a much fresher, inclusive and collaborative way of working. started working from sofas in a living room to a team of over 60 people with offices in Dubai and Bangalore.

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HUBVISOR ENTERS A NEW EXPANSION PHASE WITH A GAME-CHANGING AD TECH PRODUCT LINE USED BY HALF OF THE TOP 30 PUBLISHERS IN FRANCE.

Hubvisor | September 19, 2022

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Hubvisor announces today the reconfiguration of its solutions around three flagship products: MAESTRO, LENSE and DIRECT PATH. These products have been carefully crafted and are used by half of the top 30 publishers in France, including Le Figaro, Dailymotion, Adevinta/Leboncoin, TF1, and many more. These three products form a suite of never-seen-before ad tech products and are therefore only available in an all-in-one format. MAESTRO is the ultimate orchestr...

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IAB Tech Lab | October 29, 2020

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IAB Tech Lab today released Content Taxonomy 2.2, a common language to help third-party verification vendors and publishers identify content so that the advertisers can make decisions about whether it's appropriate for their ads. Tech Lab worked closely with the Global Alliance for Responsible Media (GARM) to create the update, with the shared goal of creating a safer digital environment. The Content Taxonomy enables buyers to use a consistent, easy-to-understand language across the entire a...

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G-MANA SERVER-SIDE AD INSERTION NOW AVAILABLE IN THE MICROSOFT AZURE MARKETPLACE

G-Mana | January 10, 2022

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G-Mana today announced the availability of the G-Mana server-side ad insertion solution in the Microsoft Azure Marketplace, an online store providing applications and services for use on Microsoft Azure. G-Mana customers can now take advantage of the scalability, high availability, and security of Azure, with streamlined deployment and management. G-Mana is empowering the addressable TV landscape with innovative technology and services for dynamic ad insertion and connected TV/ove...

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Amplifyer | July 08, 2020

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Amplifyer, the company that connects Fortune 1000 advertisers to the most innovative start-ups in the world, announced today that it has partnered with Mint Measure to provide marketers with a better understanding of their media delivery. Serving as a cost-effective alternative to leading multi-touch attribution vendors, Mint Measure provides new-to-market actionable insights, such as Unique Reach (uCPM), to allow advertisers to make more efficient media allocations and optimizations. Additional...

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AD NETWORKS

HUBVISOR ENTERS A NEW EXPANSION PHASE WITH A GAME-CHANGING AD TECH PRODUCT LINE USED BY HALF OF THE TOP 30 PUBLISHERS IN FRANCE.

Hubvisor | September 19, 2022

Hubvisor announces today the reconfiguration of its solutions around three flagship products: MAESTRO, LENSE and DIRECT PATH. These products have been carefully crafted and are used by half of the top 30 publishers in France, including Le Figaro, Dailymotion, Adevinta/Leboncoin, TF1, and many more. These three products form a suite of never-seen-before ad tech products and are therefore only available in an all-in-one format. MAESTRO is the ultimate orchestr...

Read More
news image

IAB TECH LAB RELEASES CONTENT TAXONOMY 2.2 TO IMPROVE BRAND SAFETY AND SUPPORT BRAND SUITABILITY

IAB Tech Lab | October 29, 2020

IAB Tech Lab today released Content Taxonomy 2.2, a common language to help third-party verification vendors and publishers identify content so that the advertisers can make decisions about whether it's appropriate for their ads. Tech Lab worked closely with the Global Alliance for Responsible Media (GARM) to create the update, with the shared goal of creating a safer digital environment. The Content Taxonomy enables buyers to use a consistent, easy-to-understand language across the entire a...

Read More
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AD NETWORKS

G-MANA SERVER-SIDE AD INSERTION NOW AVAILABLE IN THE MICROSOFT AZURE MARKETPLACE

G-Mana | January 10, 2022

G-Mana today announced the availability of the G-Mana server-side ad insertion solution in the Microsoft Azure Marketplace, an online store providing applications and services for use on Microsoft Azure. G-Mana customers can now take advantage of the scalability, high availability, and security of Azure, with streamlined deployment and management. G-Mana is empowering the addressable TV landscape with innovative technology and services for dynamic ad insertion and connected TV/ove...

Read More
news image

AMPLIFYER PARTNERED WITH MINT MEASURE ALLOWING ADVERTISERS TO MAKE MORE EFFICIENT MEDIA ALLOCATIONS AND OPTIMIZATIONS

Amplifyer | July 08, 2020

Amplifyer, the company that connects Fortune 1000 advertisers to the most innovative start-ups in the world, announced today that it has partnered with Mint Measure to provide marketers with a better understanding of their media delivery. Serving as a cost-effective alternative to leading multi-touch attribution vendors, Mint Measure provides new-to-market actionable insights, such as Unique Reach (uCPM), to allow advertisers to make more efficient media allocations and optimizations. Additional...

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