the7stars is the UK's largest independent media agency and Campaign Magazine's Agency of the Year 2017. We started life in 2005. Our reasons then were our reasons now. Fundamentally, we think that media is too important to be commoditised by big buying networks. We believe that advertisers deserve better accountability and complete transparency from their media partner, and we know that industry best work comes from industry best people, regardless of media budget. So we set a business goal to create a better place for people to work with a truly unique and progressive culture. An agency with a big difference – one that values long term relationships with both its clients and its people.

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Advertiser Platforms

IAS SELECTED TO PROVIDE TRANSPARENCY TO NETFLIX’S ADVERTISING PLATFORM

Integral Ad Science, Netflix | October 17, 2022

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Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced it has been selected by Netflix (Nasdaq: NFLX) as a partner to provide transparency into advertising performance on the upcoming Netflix ad supported tier. Using IAS’s Viewability and Invalid Traffic (IVT) verification, brands and agencies will gain insights on campaign reach and engagement to drive outcomes and shape marketing strategies. “We are excited to partn...

Read More

Mobile Advertising, Programmatic Advertising

PIXALATE AND START.IO PARTNER TO DETECT AD FRAUD WITH MOBILE PROGRAMMATIC PLATFORM

Start.io and Pixalate | January 10, 2023

news image

Start.io, a leading mobile marketing and audience platform, has implemented Pixalate's Analytics and MRT (Measurement Rating Council) solutions to prevent digital ad fraud specifically in mobile app environments. Start.io already provides multiple layers of protection against ad fraud, and it is seeking to expand its fraud detection capabilities by partnering with Pixalate, an MRC accredited vendor. Pixalate will help Start.io by auditing served and viewable in-app ad impressi...

Read More

Ad Networks

BBB NATIONAL PROGRAMS ANNOUNCES NEW NATIONAL ADVERTISING DIVISION PARTNERSHIP WITH FACEBOOK

BBB National Programs | December 03, 2020

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Taking a significant move to advance the effectiveness of its quick and efficient self-regulatory programs, BBB National Programs reported new National Advertising Division partnership with Facebook. As of now, this partnership enables BBB National Programs' National Advertising Division to share case results tending to Facebook advertising directly with Facebook, permitting Facebook enforcement teams to then act on those ads that violate their policies. This partnership use F...

Read More

TWITTER SAYS AD TECH AND PRODUCT UPDATES WILL IMPROVE DIRECT RESPONSE ADVERTISING

marketingland | February 06, 2020

news image

Twitter reported ad revenues grew by 12% year-over-year to $885 million for the fourth quarter of 2019. U.S. ad revenue increased by 21% year-over-year on Thursday. Total revenue, which includes $123 million from data licensing and other sources, increased by 11% year-over-year to $1.01 billion, passing the billion-dollar mark in a quarter for the first time. Audience growth. Monetizable daily active users (mDAUs) grew 21% year-over-year to 152 million, up 3% from the previous quarter. US mDAUs ...

Read More
news image

Advertiser Platforms

IAS SELECTED TO PROVIDE TRANSPARENCY TO NETFLIX’S ADVERTISING PLATFORM

Integral Ad Science, Netflix | October 17, 2022

Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced it has been selected by Netflix (Nasdaq: NFLX) as a partner to provide transparency into advertising performance on the upcoming Netflix ad supported tier. Using IAS’s Viewability and Invalid Traffic (IVT) verification, brands and agencies will gain insights on campaign reach and engagement to drive outcomes and shape marketing strategies. “We are excited to partn...

Read More
news image

Mobile Advertising, Programmatic Advertising

PIXALATE AND START.IO PARTNER TO DETECT AD FRAUD WITH MOBILE PROGRAMMATIC PLATFORM

Start.io and Pixalate | January 10, 2023

Start.io, a leading mobile marketing and audience platform, has implemented Pixalate's Analytics and MRT (Measurement Rating Council) solutions to prevent digital ad fraud specifically in mobile app environments. Start.io already provides multiple layers of protection against ad fraud, and it is seeking to expand its fraud detection capabilities by partnering with Pixalate, an MRC accredited vendor. Pixalate will help Start.io by auditing served and viewable in-app ad impressi...

Read More
news image

Ad Networks

BBB NATIONAL PROGRAMS ANNOUNCES NEW NATIONAL ADVERTISING DIVISION PARTNERSHIP WITH FACEBOOK

BBB National Programs | December 03, 2020

Taking a significant move to advance the effectiveness of its quick and efficient self-regulatory programs, BBB National Programs reported new National Advertising Division partnership with Facebook. As of now, this partnership enables BBB National Programs' National Advertising Division to share case results tending to Facebook advertising directly with Facebook, permitting Facebook enforcement teams to then act on those ads that violate their policies. This partnership use F...

Read More
news image

TWITTER SAYS AD TECH AND PRODUCT UPDATES WILL IMPROVE DIRECT RESPONSE ADVERTISING

marketingland | February 06, 2020

Twitter reported ad revenues grew by 12% year-over-year to $885 million for the fourth quarter of 2019. U.S. ad revenue increased by 21% year-over-year on Thursday. Total revenue, which includes $123 million from data licensing and other sources, increased by 11% year-over-year to $1.01 billion, passing the billion-dollar mark in a quarter for the first time. Audience growth. Monetizable daily active users (mDAUs) grew 21% year-over-year to 152 million, up 3% from the previous quarter. US mDAUs ...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us