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Crystalead | February 16, 2021
During the previous several months, a sharp rise in digital marketing activity was recorded around the world. Therefore, Crystalead, a dominant firm in the industry, has announced that it is taking measures to enhance exposure to digital content distributed through the organization's platform. Presently, advertisers deciding to work with Crystalead enjoy a much larger potential audience, accordingly upgrading possibilities of profit from digital marketing.
This measure is a re...
Technavio | January 14, 2022
According to the research report "In-Game Advertising - Forecast and Analysis Report 2020-2025", the market will witness a YOY growth rate of 9.34% in 2021 at a CAGR of 16% during the forecast period. The report is segmented by Platform (Mobiles, Computing Device and Consoles), and geography (North America, Europe, APAC, South America, and MEA).
APAC is the largest market for in-game advertising. Factors such as the rise in the number of gamers and partnerships among adv...
bizjournals | March 04, 2020
Snap Inc. has started testing its Snap Audience Network an initiative that places the vertical ads created for Snapchat to appear on other apps as well. The Silicon Beach ephemeral messaging app is trying out its Audience Network with select brands, Business Insider reported. The question remains, though, whether advertisers are interested in the program, as Snap (NYSE: SNAP) isn't sharing with them where their ads will be placed, according to the report. Moreover, growing concerns over cons...
American Advertising Federation, Clear Channel Outdoor Holdings | April 22, 2021
Mosaic Award champs will be perceived for their faithful obligation to incorporation and for giving a voice to multicultural networks. From a staggering number of entries, all champs have accepted progressed advertising methods, strategic approaches and have created various programs that help improve the main concern, yet in addition secure a pertinent part in a persistently advancing professional workplace.
"Our multicultural networks are harming during an extreme year, conf...
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