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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
IBM | June 24, 2021
IBM Watson Advertising (NYSE: IBM) today announced a research initiative that will apply open-source AI technology, developed by IBM, to better understand how prevalent unwanted bias is in advertising, while simultaneously laying the foundation for potential mitigation. This work aligns with IBM Watson Advertising's overarching mission to make AI the catalyst for improving solutions, services and trust in the advertising ecosystem, and builds upon IBM's leadership in transforming busines...
Zynga | August 10, 2021
Zynga Inc., a global leader in interactive entertainment, and Chartboost, a leading mobile programmatic advertising and monetization platform, announced today that the companies have closed the transaction under which Zynga acquired 100% of Chartboost for a total purchase price of approximately $250 million in cash. The close of this acquisition is effective as of August 4, 2021.
Chartboost is a unified advertising platform that includes a Demand Side Platform (DSP) as well as Sup...
Perion | November 03, 2020
Perion Network (NASDAQ: PERI) declared today the recharging of a multi-year vital organization with Microsoft (NASDAQ: MSFT) to drive search advertising business development through Perion's hunt innovation division, CodeFuel, and give a more vivid encounter across work area and portable.
The proceeding with coordinated effort between the organizations will empower CodeFuel to additionally develop its distributer connections offering, worthwhile pursuit innovation arrangements...
PPC Profit Pros | July 01, 2022
Top Digital marketing agency PPC Profit Pros, founded and led by performance marketing expert, Aaron Adamson, is adding in CallRail software into their powerful mix of deep pay-per-click marketing experience, and proven expertise in three of the world's top artificial intelligence and machine learning marketing platforms, Skai (formerly Kenshoo), Adalysis, and Unbounce. This digital marketing firm has a track record of growing profits, 25% to 327%, across all industries and for B2C and B2B b...
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