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UPWAVE ANNOUNCES STRATEGIC PARTNERSHIP WITH KINETIQ TO HELP MARKETERS MEASURE IMPACT OF SPONSORSHIP ADVERTISING DOLLARS

Upwave | May 21, 2022

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Upwave, the leading analytics platform for brand advertising, announced a new strategic partnership with Kinetiq, a leading TV intelligence platform. Through this collaboration, Upwave will layer its brand measurement data with Kinetiq’s TV intelligence data, providing real-time data and metrics around sponsorship investments. Kinetiq’s technology recognizes and measures the number of times, location and duration of brand sponsorship campaigns via the identification of logo placement...

Read More

Display Advertising, Retargeting

ZOOMD’S ALBERT AI, CREATIVE OPTIMIZATION TECHNOLOGY GENERATES 800% RETURN ON AD SPEND

Zoomd | January 27, 2023

news image

With creative ad optimization subjected to user biases such as preferences for strong headlines, graphics, colors, etc., Albert AI technology, owned by Zoomd, provides genuine creative optimization based on real-time creative performance across goods, advertising, campaigns, and market segments. Even with the recent development of technologies like Chat GPT-4, ad production is likely to be the last aspect of marketing to gain from AI-powered technology. Due to the subjectivity use...

Read More

CARMEL WINERY SHOWCASES NEW BRANDING AT MEAT RESTAURANT

collive | February 02, 2020

news image

A crowd of wine industry professionals and foodies gathered last week for an exclusive food and wine pairing event at Brooklyn’s newest Kosher hotspot, the trend-setting Meat Restaurant in Crown Heights. Hosted by Carmel Winery of Israel and their US distributor, Royal Wine Corp., wine aficionados mingled with Jewish media personalities and bloggers, enjoying the latest wine offerings from Carmel accompanied by gourmet delicacies. The evening’s menu was specially crafted for the occa...

Read More

PERION RENEWS STRATEGIC PARTNERSHIP WITH MICROSOFT TO DRIVE SEARCH ADVERTISING BUSINESS GROWTH

Perion | November 03, 2020

news image

Perion Network (NASDAQ: PERI) declared today the recharging of a multi-year vital organization with Microsoft (NASDAQ: MSFT) to drive search advertising business development through Perion's hunt innovation division, CodeFuel, and give a more vivid encounter across work area and portable. The proceeding with coordinated effort between the organizations will empower CodeFuel to additionally develop its distributer connections offering, worthwhile pursuit innovation arrangements...

Read More
news image

Advertiser Platforms

UPWAVE ANNOUNCES STRATEGIC PARTNERSHIP WITH KINETIQ TO HELP MARKETERS MEASURE IMPACT OF SPONSORSHIP ADVERTISING DOLLARS

Upwave | May 21, 2022

Upwave, the leading analytics platform for brand advertising, announced a new strategic partnership with Kinetiq, a leading TV intelligence platform. Through this collaboration, Upwave will layer its brand measurement data with Kinetiq’s TV intelligence data, providing real-time data and metrics around sponsorship investments. Kinetiq’s technology recognizes and measures the number of times, location and duration of brand sponsorship campaigns via the identification of logo placement...

Read More
news image

Display Advertising, Retargeting

ZOOMD’S ALBERT AI, CREATIVE OPTIMIZATION TECHNOLOGY GENERATES 800% RETURN ON AD SPEND

Zoomd | January 27, 2023

With creative ad optimization subjected to user biases such as preferences for strong headlines, graphics, colors, etc., Albert AI technology, owned by Zoomd, provides genuine creative optimization based on real-time creative performance across goods, advertising, campaigns, and market segments. Even with the recent development of technologies like Chat GPT-4, ad production is likely to be the last aspect of marketing to gain from AI-powered technology. Due to the subjectivity use...

Read More
news image

CARMEL WINERY SHOWCASES NEW BRANDING AT MEAT RESTAURANT

collive | February 02, 2020

A crowd of wine industry professionals and foodies gathered last week for an exclusive food and wine pairing event at Brooklyn’s newest Kosher hotspot, the trend-setting Meat Restaurant in Crown Heights. Hosted by Carmel Winery of Israel and their US distributor, Royal Wine Corp., wine aficionados mingled with Jewish media personalities and bloggers, enjoying the latest wine offerings from Carmel accompanied by gourmet delicacies. The evening’s menu was specially crafted for the occa...

Read More
news image

PERION RENEWS STRATEGIC PARTNERSHIP WITH MICROSOFT TO DRIVE SEARCH ADVERTISING BUSINESS GROWTH

Perion | November 03, 2020

Perion Network (NASDAQ: PERI) declared today the recharging of a multi-year vital organization with Microsoft (NASDAQ: MSFT) to drive search advertising business development through Perion's hunt innovation division, CodeFuel, and give a more vivid encounter across work area and portable. The proceeding with coordinated effort between the organizations will empower CodeFuel to additionally develop its distributer connections offering, worthwhile pursuit innovation arrangements...

Read More