Facebook & Instagram Add More Ways to Support Local Businesses

New features rolling out to Facebook and Instagram will help users find, discover, and support small businesses. Facebook is expanding its efforts to assist local businesses with overcoming the challenges they’re facing during the COVID-19 pandemic. Facebook and Instagram are receiving new features that will allow other users to discover and support small businesses in their area. Both platforms are also adding tools to help businesses stay informed and connected with their customers. Facebook will begin promoting a #SupportSmallBusinesses hashtag while encouraging users to share a small business they love. This has the potential to increase exposure for small businesses and get them in front of people who may be discovering them for the first time. A new Instagram feature will let users show their appreciation for small businesses in the form of a “Support Small Businesses” sticker.