Hulu Launches Self-Serve Advertising Platform for small and medium-sized businesses

Hulu | July 18, 2020

Long-known as a an expensive platform for ads, Hulu is now making a play for small and medium-sized businesses. The company announced a beta launch for a self-service ad platform, with a low minimum budget of just $500. Brands who are whitelisted will find a streamlined, simple interface that walks them through setup and launch. Advertisers choose a date range, audience targeting, budget, and then an area to upload their ad. A dashboard will also show advertisers what they’re running, start/end dates, budget, target impression level, and the serving status.

Spotlight

2022 has seen widespread change on both fronts. With this whitepaper, we hope to shed some light on this change, as well as giving you some tools to help you effectively tackle your paid digital advertising throughout 2023.

Spotlight

2022 has seen widespread change on both fronts. With this whitepaper, we hope to shed some light on this change, as well as giving you some tools to help you effectively tackle your paid digital advertising throughout 2023.

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