Nintendo accounted for 60% of costs in game advertising for July

Selling a product is all about how you advertise. Over the years, Nintendo has taken several different approaches to advertisements. Some of these were experimental and weird. Others were arguably just bad. But no matter your opinion on the commercials themselves, Nintendo is putting a lot of dough into this. In fact, they accounted for 60 percent of totals costs in gaming advertisements for July. According to VentureBeat, gaming brands spent an estimated total of $6.2 million on advertising in the month of July. Nintendo leads the pack against all other companies within that total, making up a whopping $3.7 million. This large number is mostly from the Super Mario Maker 2 commercial called “Level of your Dreams.