Digital marketing transformation webinar

Google’s 2015 Talent Revolution survey revealed 80% of the marketing industry in the UK and Germany said they lacked the investment and resources required to improve their digital capabilities, but what are leading brands doing to overcome this challenge? Shuvo Saha, Director of the Google Digital Academy, and digital consultant Kate Hamer discuss the big opportunity digital upskilling presents for marketing teams that need to push the envelope.
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Spotlight

OTHER ON-DEMAND WEBINARS

How To Start Your "Branded E-Commerce" Business

Sebastian Gomez

Well-branded e-commerce stores attract a lot of loyal customers—and repeat purchases. Here are four strategies e-commerce businesses can use to build
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Capturing New Users with Powerful Creative

If 2021 was the year of privacy protection, 2022 will be the year for ad creative excellence. With Apple eliminating access to IDFA and Google pledging to make similar privacy-first moves on Android, app marketers need better, more relevant creatives that can reach new audiences. Join us for a live discussion as we examine the trends that drive performance across a variety of app verticals.
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Blockchain and its impact on the digital advertising ecosystem

IAB Europe

Speakers from trailblazing companies in the field of blockchain as well as adopters of these solutions took part in a session designed to better familiarize you with the inner workings of this intricate technology and its current and future impact on digital advertising.
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How to Create and Manage a Podcast for Your Brand

Podcasting has experienced explosive growth in the past few years, with the term and 155 million active users in the US alone. Podcasts generate very engaged group of listeners, with 85 percent listening until the end of each podcast.
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