Advertising Targeting the Older Adult: How the Audience Perceives the Message

Six of ten older adults feel seniors are portrayed as stereotypes in advertising. That is just one of the findings from a consumer research study conducted by GlynnDevins. This webinar reviews the findings of the research study, Advertising Targeting the Older Adult: How the Audience Perceives the Message, and discusses its implications for senior living marketers.

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OTHER ON-DEMAND WEBINARS

Complimentary Google Advertising Webinar on April 25, 2018

Google

As a Premier Google Partner for AdWords and Google Analytics Certified Partner, MoreVisibility has historically worked alongside Google to provide in-depth training. On April 25, join members of Google and the MoreVisibility team for a virtual webinar, during which we’ll be presenting up-to-the-minute considerations to help you harness significant new advancements in Google Advertising.
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E-commerce Marketing That Finds and Retains Repeat Shoppers

AdRoll

One of the hardest things for new business owners to accomplish is to attract new shoppers to their burgeoning brand. Even harder still is turning these shoppers into repeat customers. We’ve recently teamed up with e-commerce experts at Magento to help small business owners get a leg up on their competition by running ad campaigns that attract and retain their target customers.
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Facebook Ads: 10 Steps To Get More Fans, Leads & Profits

Marismith

Are you frustrated with trying to figure out exactly how ads work on Facebook? Have you tried to boost your Facebook Page posts and gotten little response, basically wasting your money? Are you confused by Facebook’s ad choices and terminology? Do you find yourself wishing there was a better way to reach your target audience on Facebook? Check this out! FINALLY, you’ll discover the exact steps to a) build a solid Facebook marketing plan that won’t break the bank, and b) create, place and track ads on Facebook that get RESULTS! Good news: You don’t need to spend a fortune.
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Learn how to use data in your high-impact digital ads

We want to challenge the common opinion that creating high-quality digital ads is time-consuming and difficult. With new, cutting-edge technology, it’s now a walk-in-the-park to create thousands of attention-grabbing ads. In this hands-on webinar, Adnami and Zuuvi will inspire and share best-practice on how to use dynamic display ads and high-impact technology to create top-performing ads.
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