The streaming world is preparing for a makeover in the new year. Premium channels from Disney+ to Netflix are debuting their ad-supported channels, creating valuable inventory for advertisers. And for the first time, streaming surpassed linear viewing, meaning there are even more opportunities to make your mark. So how exactly can advertisers prepare for this new landscape?
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Programmatic Advertising has recently become the buzz word in the world of Digital Marketing. As a channel, it offers numerous opportunities to tackle multiple business goals and has become an integral part of the media strategy for numerous brands. Join us in this webinar as we dissect and deep dive into the channel’s capabilities and explore how programmatic can fit into your marketing strategy.
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Vendasta
For our follow-up intermediate session, Mike will be diving into the various types of ad campaigns available to small businesses, including display, social, search, video, text and creative based ads.
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wordstream
Thanks to our premier partnership with Google, our experts have been able to once again provide marketers across the globe with one of the most insightful resources for online advertising - the Industry Benchmarks. An exclusive look into data straight from Google, our benchmarks provide you with the knowledge you need to ensure your advertising efforts have what it takes to produce results for your business.
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