FORRESTER RESEARCH: SOCIAL MEDIA ARCHIVING MARKET OVERVIEW

Many compliance professionals still struggle to meet archiving and eDiscovery requirements with email, and now employees are using social and mobile channels, which are even harder to control. Their dynamic format creates headaches for those responsible for ensuring the authenticity of social posts and preserving related context — including author, location, and ensuing discussion threads. Social archiving vendors help meet these emerging challenges with tools that directly capture social posts, fully recreate metadata, and enable quick, intuitive searches to handle review and supervision tasks.
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Nick Lane, ITM Analyst Partner, researched and wrote the white paper. Nick is chief researcher and writer at Direct2 Mobile. Prior to launching Direct2 Mobile, he wrote the Mobile Advertising 2008 report for Informa, where he spent the best part of seven years, culminating in his role as Head of Res


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