May 2019: Paid Media: Digital ad trends What: Because the digital landscape is constantly changing, Anvil’s team always tries to keep a pulse on the latest and greatest in digital trends to ensure we’re bringing innovative strategies and solutions to our clients.
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INMA
Finding and developing digital marketing experts, business problem-solvers, and business development experts is crucial to success in today’s fast-evolving newspaper advertising sales departments. In this Webinar, learn what advertising sales leaders can do to mitigate risk and help their teams reach their full potential – all in the name of exceeding aggressive revenue goals.
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MMA
Mobile Advertising: B2C Brands Mature, But Bad Habits Die Hard. Forrester partnered with the Mobile Marketing Association (MMA) to survey global marketers on their mobile advertising practice. Mobile has taken a more prominent role in brands' advertising strategy, but as they prepare to spend more on mobile ads, marketers have to confront issues related to data accuracy, measurement, and fragmentation. Join our webinar to understand the state of mobile advertising, including what drives mobile advertising performance, what challenges marketers face, and how marketers plan to address these
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Keywords play an important role in the success of your manual campaigns. But do you know how to use broad, phrase, and exact match keywords, or where to find keywords that will help you build a successful campaign? In this beginner-level webinar, we'll show you what keywords are and how to choose the right ones based on your advertising goals. Plus, we'll explain how to analyze your search term report to understand how shoppers discover your products.
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