Rewarded Video Advertising: How to Engage the Mobile Gamer

In this live webinar, advertisers will understand the specific attributes of one of the most popular and effective ad models currently used in the mobile gaming industry. With relevant examples, we’ll try to help you understand how to leverage the full potential of your networks and measurement partners data, to achieve your acquisition and engagement goals.
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OTHER ON-DEMAND WEBINARS

Getting started with sponsored ads for KDP authors

Learn how sponsored ads can help KDP authors like you reach new readers and drive more sales. In this webinar, we’ll show you how our self-service advertising solutions can help you promote your books to a wide, relevant audience and inspire readers' loyalty.
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Contextual Targeting for a Cookieless World

There are effective solutions presently available to handle both concerns as brands and agencies attempt to enhance performance outcomes today while keeping an eye on the cookieless future just beyond the horizon. Advertisers of all sizes can optimise their tactics now while assuring they will continue to perform as the digital landscape evolves, thanks to futureproof approaches like contextual targeting.
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Digital advertising 101: Optimizing your local and programmatic ad inventories

townnews

Navigating the ever-changing landscape of digital advertising can be a challenge. At our February customer webinar, Patty Bristol, Ad Ops program manager at TownNews, shared best practices to help you better optimize your overall digital advertising inventory. Using real-life examples and known challenges, Patty showed how using local and programmatic together can create the optimal digital advertising revenue stream.
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FTC Guides for Endorsements and Testimonials in Advertising

lorman

Influencer marketing, native advertising and other forms of viral marketing via social media have emerged as some of the most popular and dynamic tools available to advertisers today to engage consumer audiences. The Federal Trade Commission (FTC) has become increasingly active in seeking to regulate how advertisers and influencers can effectively and legally communicate with the consuming public.
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