Transforming Your Digital Advertising With the Power of First Party Data

Data Management Platforms (DMPs) have helped marketers improve digital advertising in the last 10 years by providing easy access to 3rd party global audience segments, but smart marketers have realized that this isn’t enough.Join us for our webinar and you will learn: How to leverage your most valuable asset - 1st party data - to maximize your programmatic advertising impact.
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OTHER ON-DEMAND WEBINARS

Audience Targeting Strategies for Google Ads

Hanapin Marketing

In this webinar, DialogTech’s Kelley Schultz and Hanapin’s Emma Franks will discuss how audience targeting methods are changing, how to build a competitive edge in your industry, and exclusive best practices to help you thrive in a digital marketing world that is all about audiences.
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Adobe Stock pour les entreprises. Conçu pour la création, favorable aux entreprises.

Nous vous aidons à accéder à toutes les ressources nécessaires pour gérer un contenu exceptionnel et à les gérer. Donnez aux professionnels de la création la possibilité d'accéder à plus de 100 millions de photos, illustrations, vidéos, modèles et ressources 3D de qualité, utilisables dans toutes les applications qu'ils utilisen
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Designing the Right CDP for Your Business

Brands are challenged by customers' dynamic usage and behavior patterns and diverse, multichannel journeys. B2C marketers want to deliver the most customer experiences that make every moment of interaction personal. It's not enough to rely on intuition or siloed, fragmented data. Traditional segmentation is no longer adequate, and the new standard of one-to-one marketing is made possible with customer data that integrates online and offline interactions and transactional behavior.
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Layar in Advertising

Layar

Advertising is always present, though people may not be aware of it. In today's world, advertising uses every possible media to get its message through. It does this via television, print (newspapers, magazines, journals etc), radio, press, internet, direct selling, hoardings, mailers, contests, sponsorships, posters, clothes, events, colours, sounds, visuals and even people (endorsements).
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