To deliver personalized ads, ad tech company Clinch tracks hundreds of millions of web users who generate 1 billion events each day. Clinch knew that the old school way of building data pipelines wasn’t going to work, so partnering with Upsolver, they were able to save time and money on their data warehouse fees as well as optimize their engineering resources.
Watch Now
Microsoft
Millions of people search the web on their computers and mobile devices. Search engine marketing (SEM) is how you can get your ads in front of these future customers when they’re searching for businesses like yours. You set your own budget and are charged only when your ad is clicked. This makes SEM an affordable way to reach more customers for businesses of all sizes — including yours.
Watch Now
Quora Inc
Quora Ads has partnered with Metric Theory and Zenefits to share how their campaigns on Quora yield similar performance to other paid channels, at about half the cost. Quora Evangelist JD Prater dives into a tactical presentation of how to reach your goals with Quora, using the Zenefits campaign as a prime example while layering in never-before-seen metrics and key strategies.
Watch Now
CPC Strategy
Amazon is experiencing steady year over year growth and increasing competition within the Amazon Ad landscape. For brands to reach customers it now requires sophisticated advertising strategies that are scalable and will outlast competitors. We’ll be covering the latest updates on Amazon Advertising, marketing tactics, and best practices. CPC Strategy now part of Elite SEM speakers will unpack how Amazon’s different ad types work together in the Amazon Advertising Funnel.
Watch Now